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Customer case studiesReal stories with features and modules used. Fashion & accessoriesCart, repurchase, launches and order notifications. FootwearNumbering, exchanges, cart and seasonal campaigns. Bags & handbagsConsultative support, offers and sales recovery. Beauty & cosmeticsRestocking, kits, coupons and post-purchase engagement. PerfumerySpecial dates, repurchase and preference-based campaigns. Health & supplementsRecurring campaigns, repurchase reminders and targeted campaigns. Home & DecorConsultative support, cart and delivery status. FurnitureQuotes, pre-purchase questions and order tracking. Household utilitiesPromotions, product questions and recurring orders. Electronics & ComputersPre-purchase, pending payment and order notifications. Cell phones & accessoriesCompatibility, offers and cart recovery. Pet shopRecurring repurchase, campaigns and post-sale for pet products. Food & BeveragePromotions, recurring orders and fast communication. Babies & MaternityRestocking, bundles, kits and recurring communication. Sports & FitnessOffers by interest, repurchase and order follow-up. Jewelry and semi-jewelryHigh-value support, coupons, and sales recovery. Eyewear & AccessoriesConsultative support, orders, and repurchase campaigns. Stationery & giftsHolidays, lists, and segmented campaigns. Auto parts & accessoriesQuotes, compatibility, payment and order status. Tools & buildingQuotes, technical questions and cart recovery. Digital productsAccess, onboarding, renewal and post-purchase. Marketplaces and multi-brand storesCampaigns by category, segmented base and recurrence.
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Businesses that use WhatsApp to sell more in e-commerce.

Discover stores that automate abandoned cart, pending payment, order notifications, campaigns, repurchase and post-sale with WPP Marketing.

Stories by category: each case can be filtered by store segment, feature used and type of automation applied on WhatsApp.

Explore the case studies

Filter by store category, feature used, or brand name to find examples close to your operation.

130 cases found
Puerto Blue Fashion & accessories · Welcome for new customers

Puerto Blue uses automations and segmentation to improve communication with fashion and accessories customers.

Fashion & accessories Message automation Segmentation
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Kairos Flow Store Fashion & accessories · Recuperacao de carrinho abandonado

Kairos Flow Store uses automations and segmentation for personalized communication, premium support, and fast delivery.

Fashion & accessories Marketing automation Segmentation
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A@LY FASHIONS Fashion & accessories · Welcome for new customers

A@LY FASHIONS uses WPP Marketing automations and segmentation to engage women's and children's fashion customers with personalized messages.

Fashion & accessories Automação Segmentation
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Have Four Store Fashion & accessories · Recuperacao de carrinho abandonado

Have Four Store uses automations and segmentation to keep customers informed and recover sales.

Fashion & accessories Automação Segmentation
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You Active Fashion & accessories · Welcome for new customers

You Active uses automations and segmentation to engage customers and optimize sales in online fashion.

Fashion & accessories Marketing automation Segmentation
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Renda-se Moda Intima Fashion & accessories · Welcome for new customers

Renda-se Moda Intima uses automations and segmentation to improve the experience and retain customers.

Fashion & accessories Marketing automation Audience targeting
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Yosef Menswear Fashion & accessories · Welcome for new customers

Yosef Menswear uses automations and segmentation to improve relationships and communication with men's fashion customers.

Fashion & accessories Automação Segmentation
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Essence Moda Íntima Fashion & accessories · Welcome for new customers

Lingerie store that uses automations and segmentation to personalize service and keep customers informed.

Fashion & accessories Automação Segmentation
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Moda Mia Fashion & accessories · Welcome for new customers

Moda Mia uses automations and segmentation to improve communication, inform customers, and organize campaigns.

Fashion & accessories Automação Segmentation
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Lyanna Laços Fashion & accessories · Confirmacao de pedido

Lyanna Laços uses automation to confirm orders, ensuring fast, organized communication with customers of children's accessories.

Fashion & accessories Order confirmation automation WPP Marketing
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Royal Myers Fashion & accessories · Welcome for new customers

Royal Myers uses automations and segmentation to improve communication and order management in the online store.

Fashion & accessories Automação Segmentation
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Honcy Fashion & accessories · Mass messages

Honcy uses WPP Marketing for targeted campaigns that keep customers informed and organize repurchase cadence.

Fashion & accessories Mass campaigns Segmentation
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Acourt Atelier Bags & handbags · Welcome for new customers

Acourt Atelier uses automations and segmentation to improve communication and engagement with customers of handcrafted handbags.

Bags & handbags Marketing automation Segmentation
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Titibum Fashion & accessories · Recuperacao de carrinho abandonado

Titibum uses automations and segmentation to improve customer relationships and repeat purchases in children's and adult fashion.

Fashion & accessories Marketing automation Segmentation
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Tienda Vortex Fashion & accessories · Recuperacao de carrinho abandonado

Tienda Vortex uses automations and segmentation to improve communication and recover sales.

Fashion & accessories Cart recovery automation Segmentation
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Lumbre Fashion & accessories · Payment pending

Lumbre uses pending payment automation and segmentation to improve communication and recover sales.

Fashion & accessories Pending payment automation Segmentation
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Cal Y Arena Fashion & accessories · Recuperacao de carrinho abandonado

A casual fashion store uses automations for cart recovery, order confirmation and shipping updates, plus targeted campaigns.

Fashion & accessories Cart recovery automation Order confirmation
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Keren Moreno Para Mujeres Fashion & accessories · Confirmacao de pedido

Women's fashion store uses automation and segmentation to improve communication and shopping experience.

Fashion & accessories automation segmentação
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Season Fashion & accessories · Recuperacao de carrinho abandonado

Women's online fashion store uses automations to recover carts and inform customers about orders.

Fashion & accessories Automação Recuperação de carrinho
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Sancte Ioseph Store Fashion & accessories · Welcome for new customers

Sancte Ioseph Store uses automations and segmentation to improve relationships and sales of rosaries and religious accessories.

Fashion & accessories Automação Segmentation
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Mishqan Fashion & accessories · Welcome for new customers

Mishqan uses automations and segmentation to engage customers with personalized messages and maintain the communication flow.

Fashion & accessories Automação Segmentation
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Nai Beachwear Fashion & accessories · Solicitacao de avaliacao

Nai Beachwear uses automations and segmentation to personalize communication and strengthen relationships with customers of handcrafted swimwear.

Fashion & accessories Marketing automation Segmentation
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Brasilidade Têxtil Fashion & accessories · Recuperacao de carrinho abandonado

Brasilidade Têxtil uses automations and segmentation to optimize sales and customer communication in its fabric e-commerce.

Fashion & accessories Marketing automation Recuperação de carrinho
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Liquida Moda E Oferta Fashion & accessories · Welcome for new customers

Liquida Moda E Oferta uses automations and segmentation to improve customer communication and experience.

Fashion & accessories Marketing automation Customer segmentation
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Find a story close to your operation.

Cases help compare store categories, modules and use cases before deciding how to structure WhatsApp automations for your operation.