WhatsApp Inbox for support

Centralize customer service in a WhatsApp inbox for your team.

WhatsApp Inbox is the dashboard where the team monitors conversations, checks customer history, and replies to messages generated by campaigns, automations, payments, and orders without relying on a single phone.

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Inbox to respond to WhatsApp conversations
Customer history, search and context
Continuity for automation and campaign replies

Conversations dashboard Customer replied

01 Message sent

Campaign, cart, payment, order or post-sale contacts the customer via WhatsApp.

02 Customer replies

The conversation appears in the inbox for the team to follow the history and understand the context.

03 Team attends

The agent replies via the dashboard, guides the customer, and continues the sale or support.

Sending messages is only half the operation. The customer also replies.

Abandoned cart, pending payment, campaigns and order notifications can raise questions, objections and requests for help. Without an inbox, these conversations become hard to track.

Responses get scattered

When the team relies on phones or separate tools, it loses history, context, and control over who responded.

A sale can stall on doubt

A customer may reply to a billing message, campaign, or cart with a simple question that needs a quick response.

Post-sale needs continuity

Exchanges, delivery questions, usage guidance and reviews require history for the team to respond better.

How the WhatsApp inbox works in WPP Marketing.

Receive conversations in the dashboard

The inbox lists WhatsApp conversations for the team to open contacts, view messages and follow history.

Understand the context

See conversations, previous messages and the likely source of the interaction, such as a campaign, automation or post-purchase support.

Respond manually

Operators can send replies from the dashboard to resolve questions, guide payments, support delivery, or continue a sale.

Use simple auto-reply

Set up a basic autoresponder to organize the initial reply when the team can’t respond immediately.

The inbox connects customer service to the rest of the WhatsApp operation.

WhatsApp Campaigns

Respond to customers who return after promotions, coupons, launches, and mass sends.

Abandoned cart

Answer questions that prevent the customer from returning to checkout and completing the purchase.

Payment pending

Guide customers who reply to the reminder with questions about instructions, the link, or the local payment method.

Order notifications

Answer questions about shipping, tracking, cancellation, delivery, and order status.

After-sales and repurchase

Track responses to requests for reviews, coupons, replenishment, and win-back campaigns.

Official API with CoEx

Use an official connection when applicable for messages, campaigns, automations, and support.

Conversations the team can handle in the inbox.

Questions before purchase

Product, delivery time, payment, coupon, exchange, and any objection that arose after an automated message.

Help completing payment

Customers who reply to the payment reminder and need guidance or the correct link.

Order status

Questions about tracking, delivery, cancellation, fulfillment, and steps that require a human response.

After-sales and relationship

Exchanges, feedback, evaluation, usage guidance, repurchase and responses to re-engagement campaigns.

WhatsApp Web conversation. WPP Marketing inbox connects conversation with operations.

The goal isn't just to open a chat window. It's to allow replies to campaigns, automations, and orders to continue within the same environment that tracks sends, sales, and store events.

WhatsApp Web Helps with manual support but is limited for handling campaigns, automations, events, and reports.

Isolated inbox Centralizes messages, but may be separated from cart recovery, payment, order and repurchase.

WPP Marketing One inbox, e‑commerce automations, campaigns, Official API with CoEx, history and reports in the same dashboard.

Frequently asked questions about WhatsApp inbox.

What is the inbox on WhatsApp?

It's an inbox to organize WhatsApp conversations in a single dashboard. In WPP Marketing, it connects support, history, and replies to messages sent by the store's operations.

Does the inbox allow responding to customers from the dashboard?

Yes. The team can open WhatsApp conversations, view history, and respond manually from the WPP Marketing dashboard.

Does the inbox work with campaigns and automations?

Yes. When customers reply to campaigns, abandoned cart messages, pending payment alerts, order notifications or post-sale messages, the conversation can be tracked in the dashboard.

Is there an auto-reply?

Yes. The platform has a simple autoresponder to organize the initial reply, without positioning WPP Marketing as an AI chatbot as its core promise.

Is it like WhatsApp Web?

The experience feels like a chat window, but the difference is that it's connected to campaign operations, automations, store events, history and reports.

Is it for sales and support?

Yes. The inbox supports pre-purchase questions, payment guidance, order status, post-sales, repurchase and general support.

Continue the conversations your messages generate.

Use the WPP Marketing inbox to reply to customers, track history, and turn responses from campaigns, automations, and orders into organized support.

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