Quick access for support
Show a persistent button for the visitor to start a conversation with the number set in WPP Marketing.
WhatsApp Widget
Add a configurable WhatsApp button to your website.
The WPP Marketing widget displays a floating button in the lower right corner, with the title, number, and initial message set in the panel.
- Configurable icon
- Lower right corner
- Open chat on WhatsApp
Installation
A script on the site. The button appears in the lower right corner.
Configure the website, WhatsApp phone number, button title, and initial message in the ADMIN. When the widget is active, copy the script to the site when it does not load automatically via integration.
Widget script
HTML
<!-- Widget WPP Marketing -->
<script src="https://admin.wppmarketing.com/imagens/widget/{{token}}.js"></script>
Where to use
For websites that need to open a chat without complicating the page.
The widget creates a clear entry point for customer support, business inquiries, and support, keeping the visitor in the page context until they decide to contact on WhatsApp.
Support before and after purchase
Use the button to resolve doubts, receive help requests, and guide the customer to operator support.
Qualified chats from landing pages
Set the title and initial message by context to speed up the first response on WhatsApp.
The visitor sees a simple button and goes directly to WhatsApp.
The widget does not add a complex panel to the site. It focuses on one action: opening the conversation with the configured number and sending the initial message set in the panel.
Stays fixed in the corner
The button follows the scrolling in the lower right corner of the window.
Shows a short title
Use calls like Support, Service, Help, or Contact.
Opens with message
The description configured in ADMIN becomes the initial text of the conversation.
Leads to support
The visitor starts the conversation on WhatsApp connected to the operation.
Website widget
View frequently asked questions
Take the WhatsApp button from WPP Marketing to your website.
Set up title, phone, and initial message to turn visits into conversations with your operation.
Frequently asked questions
Before installing the widget on the website.
See the main FAQs about the installation, behavior, configuration, and use of the WPP Marketing WhatsApp button.
Do I need to know how to program to install it?
Not necessarily. When the store integration already loads the widget, the installation can be automatic. On self-hosted sites, just paste the script provided in the dashboard.
Where do I configure the title, phone number, and initial message?
These data are configured in the WPP Marketing ADMIN. The script uses this information to open the conversation with the defined number and message.
Does the widget interfere with checkout or the store theme?
No. The widget only adds a floating button that opens WhatsApp. It does not alter checkout, cart, theme, or purchase flow.
Can I use it on landing pages and sites outside e-commerce?
Yes. The script can be used on pages where you want to create a direct entry to WhatsApp conversation, as long as the domain allows code insertion.
Does the button open automatic support?
The widget opens the WhatsApp conversation with the configured initial message. After that, support follows the active rules and automations in operation.
Can I use a different WhatsApp number than the connected one?
Ideally, use the number configured for the operation in WPP Marketing, avoiding customers entering through channels not tracked by automations and reports.