WPP Marketing
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Customer case studiesReal stories with features and modules used. Fashion & accessoriesCart, repurchase, launches and order notifications. FootwearNumbering, exchanges, cart and seasonal campaigns. Bags & handbagsConsultative support, offers and sales recovery. Beauty & cosmeticsRestocking, kits, coupons and post-purchase engagement. PerfumerySpecial dates, repurchase and preference-based campaigns. Health & supplementsRecurring campaigns, repurchase reminders and targeted campaigns. Home & DecorConsultative support, cart and delivery status. FurnitureQuotes, pre-purchase questions and order tracking. Household utilitiesPromotions, product questions and recurring orders. Electronics & ComputersPre-purchase, pending payment and order notifications. Cell phones & accessoriesCompatibility, offers and cart recovery. Pet shopRecurring repurchase, campaigns and post-sale for pet products. Food & BeveragePromotions, recurring orders and fast communication. Babies & MaternityRestocking, bundles, kits and recurring communication. Sports & FitnessOffers by interest, repurchase and order follow-up. Jewelry and semi-jewelryHigh-value support, coupons, and sales recovery. Eyewear & AccessoriesConsultative support, orders, and repurchase campaigns. Stationery & giftsHolidays, lists, and segmented campaigns. Auto parts & accessoriesQuotes, compatibility, payment and order status. Tools & buildingQuotes, technical questions and cart recovery. Digital productsAccess, onboarding, renewal and post-purchase. Marketplaces and multi-brand storesCampaigns by category, segmented base and recurrence.
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Does the customer need to save my number?

No. The link opens a conversation without saving the number first. The destination number must have an active WhatsApp account.

Is the message sent automatically?

No. It appears prefilled, and the customer can choose to edit and send it. If you leave the field empty, the link just opens the chat.

Does the link work with WhatsApp Business?

Yes, as long as the number is active on WhatsApp. Use the business number that should receive contacts and test the link before sharing.

Can I use accents, emojis, and line breaks?

Yes. The generator prepares those characters for the link. After opening in WhatsApp, check that the message appears as you expect.

Does WPP Marketing save my number or my message?

We do not store the data entered in this generator. Processing is local. When testing or sharing the link, the number and message are part of the URL and are forwarded to WhatsApp. Generator usage events do not include this data.

Can I add UTMs to the link?

This generator creates a direct wa.me link. To track campaigns with UTMs, use an intermediate page under your control and monitor visits there. We do not add UTMs to the direct link.

Does the link expire?

The direct link created here does not have an expiration date set by the generator. It depends on the number remaining active and on WhatsApp’s rules and availability. It does not require a WPP Marketing subscription.