Zoko is a WhatsApp platform designed especially for Shopify brands, with broadcasts, catalog, flows, support, API/webhooks and AI add-ons. WPP Marketing focuses on WhatsApp automation for e-commerce, connecting cart, order, payment, shipping, cancellation, campaigns, lightweight CRM, inbox, API and reports with zero fee per message sent through the platform.
Sales and post-purchase automation platform on WhatsApp for e-commerce businesses that need to connect store, campaigns, support, API and reports without their own per-message fee.
WhatsApp platform for Shopify with broadcasts, catalog, flow builder, multi-agent support, tags, segments, API, webhooks and add-ons for AI and advanced automations.
Zoko is a strong alternative for Shopify brands that want to sell and support via WhatsApp. WPP Marketing tends to make more sense when the operation needs to cover multiple e-commerce platforms, trade events, and control cost per message sent through the platform.
Editorial comparison based on publicly available product information and WPP Marketing's documented positioning. Features may vary by plan, country, channel, integration, and account configuration.
At WPP Marketing, fee zero means the platform does not add its own charge for messages sent. Official Meta costs, when applicable to the Official WhatsApp API, must be evaluated separately according to category, country and account configuration.
WPP Marketing is often the more straightforward choice when the priority is to automate sales and post-purchase on WhatsApp across multiple e-commerce platforms, while keeping a zero fee per message sent through the platform.
Connect your store to WPP Marketing, enable event-based automations, and track campaigns, messages, and commercial results on the dashboard.