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Customer case studiesReal stories with features and modules used. Fashion & accessoriesCart, repurchase, launches and order notifications. FootwearNumbering, exchanges, cart and seasonal campaigns. Bags & handbagsConsultative support, offers and sales recovery. Beauty & cosmeticsRestocking, kits, coupons and post-purchase engagement. PerfumerySpecial dates, repurchase and preference-based campaigns. Health & supplementsRecurring campaigns, repurchase reminders and targeted campaigns. Home & DecorConsultative support, cart and delivery status. FurnitureQuotes, pre-purchase questions and order tracking. Household utilitiesPromotions, product questions and recurring orders. Electronics & ComputersPre-purchase, pending payment and order notifications. Cell phones & accessoriesCompatibility, offers and cart recovery. Pet shopRecurring repurchase, campaigns and post-sale for pet products. Food & BeveragePromotions, recurring orders and fast communication. Babies & MaternityRestocking, bundles, kits and recurring communication. Sports & FitnessOffers by interest, repurchase and order follow-up. Jewelry and semi-jewelryHigh-value support, coupons, and sales recovery. Eyewear & AccessoriesConsultative support, orders, and repurchase campaigns. Stationery & giftsHolidays, lists, and segmented campaigns. Auto parts & accessoriesQuotes, compatibility, payment and order status. Tools & buildingQuotes, technical questions and cart recovery. Digital productsAccess, onboarding, renewal and post-purchase. Marketplaces and multi-brand storesCampaigns by category, segmented base and recurrence.
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Businesses that use WhatsApp to sell more in e-commerce.

Discover stores that automate abandoned cart, pending payment, order notifications, campaigns, repurchase and post-sale with WPP Marketing.

Stories by category: each case can be filtered by store segment, feature used and type of automation applied on WhatsApp.

Explore the case studies

Filter by store category, feature used, or brand name to find examples close to your operation.

557 cases found
Vicio.Drip Fashion & accessories · Recuperacao de carrinho abandonado

Vicio.Drip uses automation to recover customers who abandon carts, with segmentation to avoid generic messages.

Fashion & accessories automação de marketing recuperação de carrinho abandonado
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Tecbrink Papelaria Stationery & gifts · Welcome for new customers

Tecbrink Papelaria uses automations and segmentation to provide personalized support, keep customers informed, and organize effective campaigns.

Stationery & gifts automation segmentação
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Impulsivas Footwear · Welcome for new customers

Impulsivas uses automations and segmentation from WPP Marketing to improve communication and engagement with customers.

Footwear Automação Segmentation
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Ousadia Studios Fashion & accessories · Welcome for new customers

Ousadia Studios uses automations and segmentation to keep customers informed and organize targeted campaigns.

Fashion & accessories Automação Segmentation
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BRAVA Home & Decor · Welcome for new customers

BRAVA uses WPP Marketing automations to streamline communication and keep customers informed in the fire and grilling goods segment.

Home & Decor Automação Recuperação de carrinho
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Keragloz Beauty & cosmetics · Welcome for new customers

Keragloz uses automations and segmentation to improve relationships and inform customers about their hair treatment.

Beauty & cosmetics automation segmentação
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Tureva Household utilities · Recuperacao de carrinho abandonado

Tureva uses automation to recover abandoned carts and segmentation to avoid generic communication.

Household utilities Marketing automation Abandoned cart recovery
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Carola Art Piercing | Ata Jewelry and semi-jewelry · Mass messages

Piercing shop uses segmentation for mass campaigns, avoiding spam and improving engagement.

Jewelry and semi-jewelry campanhas em massa segmentação
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Tekpel Household utilities · Recuperacao de carrinho abandonado

Tekpel uses cart recovery automation and segmentation to avoid spam and improve communication with customers.

Household utilities Marketing automation Recuperação de carrinho
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Aura Jewelry and semi-jewelry · Recuperacao de carrinho abandonado

Aura uses cart recovery automation and segmentation to reach specific audiences and boost engagement.

Jewelry and semi-jewelry automation cart recovery
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Vyelle Fashion & accessories · Welcome for new customers

Vyelle uses automations to notify customers about orders, shipping, and welcomes, ensuring security and transparency.

Fashion & accessories Automação Segmentation
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Suke Fashion & accessories · Welcome for new customers

Suke uses automations and segmentation to engage customers and drive purchases in the online fashion store.

Fashion & accessories Automação Segmentation
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REGIA SHOP ZAPATOS Footwear · Welcome for new customers

REGIA SHOP ZAPATOS uses automations and segmentation to improve the customer experience and organize efficient campaigns.

Footwear Automação Segmentation
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VinoRosso Food & Beverage · Welcome for new customers

VinoRosso uses automations and segmentation for personalized communication, valuing Brazilian wine culture.

Food & Beverage Automação Segmentation
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Novair Fashion & accessories · Welcome for new customers

Novair fitness apparel store uses WPP Marketing's automation and segmentation to improve communication and engagement.

Fashion & accessories Automação Segmentation
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Lo Quiero Beauty & cosmetics · Welcome for new customers

Lo Quiero uses automations and segmentation to improve customer communication and experience in cosmetics.

Beauty & cosmetics Marketing automation Segmentation
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Riquio Charqui Food & Beverage · Confirmacao de pedido

Riquio Charqui uses automation to confirm orders and segmentation to avoid generic messages.

Food & Beverage Order confirmation automation Segmentation
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Market Glasses Eyewear & Accessories · Welcome for new customers

Market Glasses uses automations and segmentation to improve customer communication and experience.

Eyewear & Accessories Message automation Segmentation
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ESC Medicams Health & supplements · Welcome for new customers

ESC Medicams uses automations and segmentation to keep customers informed and organize effective campaigns.

Health & supplements Automação Segmentation
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RELAY Performance Sports & Fitness · Confirmacao de pedido

RELAY Performance uses order confirmation automation and segmentation for personalized communication with activewear customers.

Sports & Fitness Order confirmation automation Segmentation
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Zazil Granola Premium Food & Beverage · Welcome for new customers

Zazil Granola Premium uses automations and segmentation to improve communication and the online shopping experience.

Food & Beverage Automação Segmentation
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Pimenta Rosa Glamour Moda Fashion & accessories · Mass messages

Pimenta Rosa Glamour Moda uses segmentation and mass campaigns to communicate with different customer profiles.

Fashion & accessories Mass campaigns Segmentation
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Lion Tj Fashion & accessories · Recuperacao de carrinho abandonado

Lion Tj uses automation to recover abandoned carts and segmentation for targeted campaigns, optimizing communication with men's fashion customers.

Fashion & accessories Abandoned cart recovery automation Segmentation
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Lopes Menswear Fashion & accessories · Welcome for new customers

Lopes Menswear uses automations and segmentation to keep customers informed and engaged with premium men's fashion.

Fashion & accessories Automação Segmentation
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Find a story close to your operation.

Cases help compare store categories, modules and use cases before deciding how to structure WhatsApp automations for your operation.