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Customer case studiesReal stories with features and modules used. Fashion & accessoriesCart, repurchase, launches and order notifications. FootwearNumbering, exchanges, cart and seasonal campaigns. Bags & handbagsConsultative support, offers and sales recovery. Beauty & cosmeticsRestocking, kits, coupons and post-purchase engagement. PerfumerySpecial dates, repurchase and preference-based campaigns. Health & supplementsRecurring campaigns, repurchase reminders and targeted campaigns. Home & DecorConsultative support, cart and delivery status. FurnitureQuotes, pre-purchase questions and order tracking. Household utilitiesPromotions, product questions and recurring orders. Electronics & ComputersPre-purchase, pending payment and order notifications. Cell phones & accessoriesCompatibility, offers and cart recovery. Pet shopRecurring repurchase, campaigns and post-sale for pet products. Food & BeveragePromotions, recurring orders and fast communication. Babies & MaternityRestocking, bundles, kits and recurring communication. Sports & FitnessOffers by interest, repurchase and order follow-up. Jewelry and semi-jewelryHigh-value support, coupons, and sales recovery. Eyewear & AccessoriesConsultative support, orders, and repurchase campaigns. Stationery & giftsHolidays, lists, and segmented campaigns. Auto parts & accessoriesQuotes, compatibility, payment and order status. Tools & buildingQuotes, technical questions and cart recovery. Digital productsAccess, onboarding, renewal and post-purchase. Marketplaces and multi-brand storesCampaigns by category, segmented base and recurrence.
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Businesses that use WhatsApp to sell more in e-commerce.

Discover stores that automate abandoned cart, pending payment, order notifications, campaigns, repurchase and post-sale with WPP Marketing.

Stories by category: each case can be filtered by store segment, feature used and type of automation applied on WhatsApp.

Explore the case studies

Filter by store category, feature used, or brand name to find examples close to your operation.

130 cases found
RebLab Fashion & accessories · Welcome for new customers

RebLab uses automations and segmentation to personalize communication and keep customers informed, highlighting their handcrafted fashion.

Fashion & accessories Automação Segmentation
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Qe&sh Store Fashion & accessories · Welcome for new customers

Qe&sh Store uses automations and segmentation to engage women's fashion customers with personalized messages.

Fashion & accessories Automação Segmentation
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Frenkels Fashion & accessories · Welcome for new customers

Frenkels integrates automation and segmentation to improve communication with fashion and accessories customers.

Fashion & accessories Automação Segmentation
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Mini Conto Fashion & accessories · Welcome for new customers

Mini Conto uses automations and segmentation to optimize communication with wholesale children's fashion retailers.

Fashion & accessories Automação Segmentation
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Kapdaay Fashion & accessories · Welcome for new customers

Kapdaay uses WPP Marketing automations and segmentation to engage urban fashion customers with personalized messages.

Fashion & accessories Marketing automation Segmentation
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Formosa Modas Fashion & accessories · Order cancellation

Formosa Modas uses automations and segmentation to engage customers and optimize online sales.

Fashion & accessories Automação Segmentation
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Gillimitti Fashion & accessories · Solicitacao de avaliacao

Gillimitti uses automation to request reviews after purchase, reinforcing care for children's clothing customers.

Fashion & accessories Automação Request for evaluation
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OKL Ribeiro Fashion & accessories · Welcome for new customers

OKL Ribeiro uses WPP Marketing for welcome automation and segmentation, avoiding spam and improving customer relationships.

Fashion & accessories automation segmentação
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Leddred'S Marketplaces and multi-brand stores · Welcome for new customers

Leddred'S uses automations and segmentation to communicate with customers through personalized messages and keep the sales flow efficient.

Marketplaces and multi-brand stores Marketing automation Segmentation
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Pampa Remeras Fashion & accessories · Welcome for new customers

Pampa Remeras uses automations and segmentation to improve communication and the shopping experience.

Fashion & accessories Marketing automation Segmentation
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Aura Chic Fashion & accessories · Welcome for new customers

Aura Chic uses automations and segmentation to keep customers informed and organize effective campaigns.

Fashion & accessories automation segmentação
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Mantos Sports Fashion & accessories · Welcome for new customers

Mantos Sports uses automations and segmentation to engage sportswear customers with personalized messages.

Fashion & accessories Automação Segmentation
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Loja La Republica Fashion & accessories · Welcome for new customers

La Republica store uses automations and segmentation to engage modern men with personalized communication.

Fashion & accessories Automação Segmentation
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Attack T-shirt Fashion & accessories · Welcome for new customers

Attack T-shirt uses automations and segmentation to improve communication and sales in e-commerce.

Fashion & accessories Marketing automation Segmentation
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Cordas Express Fashion & accessories · Recuperacao de carrinho abandonado

Cordas Express uses automations and segmentation to improve communication and operations.

Fashion & accessories automation segmentação
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Squad For Men Fashion & accessories · Welcome for new customers

Squad For Men uses automations and segmentation to communicate precisely and improve the shopping experience for men's swim briefs.

Fashion & accessories Automação Segmentation
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Ezerdonline Fashion & accessories · Welcome for new customers

Ezerdonline uses automations and segmentation to improve communication, recover carts, and inform customers in men's fashion.

Fashion & accessories Automação Segmentation
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Anaya Music Fashion & accessories · Solicitacao de avaliacao

Anaya Music uses automations and segmentation to communicate with customers personally and optimize musical instrument sales.

Fashion & accessories Automação Segmentation
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Loja Vortex @2026 Fashion & accessories · Welcome for new customers

Vortex Store @2026 uses automations and segmentation to engage themed fashion fans with personalized messages.

Fashion & accessories Automação Segmentation
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anhelo studios Fashion & accessories · Mass messages

anhelo studios uses segmentation and mass campaigns to improve communication with specific audiences and showcase its exclusive streetwear fashion.

Fashion & accessories campanhas em massa segmentação
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Loja Luna Fashion & accessories · Mass messages

Loja Luna uses segmentation and mass campaigns to engage customers of original women's fashion.

Fashion & accessories campanhas em massa segmentação
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Homero Shop Fashion & accessories · Welcome for new customers

Homero Shop uses automations and segmentation to engage customers and optimize sales in the urban streetwear segment.

Fashion & accessories Marketing automation Segmentation
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Loja Da Trama Afetiva Fashion & accessories · Welcome for new customers

Loja Da Trama Afetiva uses automations and segmentation to engage customers and promote sustainable fashion with repurposed fabrics.

Fashion & accessories automation segmentação
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Sette Sports Fashion & accessories · Welcome for new customers

Sette Sports uses automations and segmentation to personalize communication and improve the customer experience.

Fashion & accessories Automação Segmentation
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Find a story close to your operation.

Cases help compare store categories, modules and use cases before deciding how to structure WhatsApp automations for your operation.