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Customer case studiesReal stories with features and modules used. Fashion & accessoriesCart, repurchase, launches and order notifications. FootwearNumbering, exchanges, cart and seasonal campaigns. Bags & handbagsConsultative support, offers and sales recovery. Beauty & cosmeticsRestocking, kits, coupons and post-purchase engagement. PerfumerySpecial dates, repurchase and preference-based campaigns. Health & supplementsRecurring campaigns, repurchase reminders and targeted campaigns. Home & DecorConsultative support, cart and delivery status. FurnitureQuotes, pre-purchase questions and order tracking. Household utilitiesPromotions, product questions and recurring orders. Electronics & ComputersPre-purchase, pending payment and order notifications. Cell phones & accessoriesCompatibility, offers and cart recovery. Pet shopRecurring repurchase, campaigns and post-sale for pet products. Food & BeveragePromotions, recurring orders and fast communication. Babies & MaternityRestocking, bundles, kits and recurring communication. Sports & FitnessOffers by interest, repurchase and order follow-up. Jewelry and semi-jewelryHigh-value support, coupons, and sales recovery. Eyewear & AccessoriesConsultative support, orders, and repurchase campaigns. Stationery & giftsHolidays, lists, and segmented campaigns. Auto parts & accessoriesQuotes, compatibility, payment and order status. Tools & buildingQuotes, technical questions and cart recovery. Digital productsAccess, onboarding, renewal and post-purchase. Marketplaces and multi-brand storesCampaigns by category, segmented base and recurrence.
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Businesses that use WhatsApp to sell more in e-commerce.

Discover stores that automate abandoned cart, pending payment, order notifications, campaigns, repurchase and post-sale with WPP Marketing.

Stories by category: each case can be filtered by store segment, feature used and type of automation applied on WhatsApp.

Explore the case studies

Filter by store category, feature used, or brand name to find examples close to your operation.

163 cases found
Kairos Flow Store Fashion & accessories · Recuperacao de carrinho abandonado

Kairos Flow Store uses automations and segmentation for personalized communication, premium support, and fast delivery.

Fashion & accessories Marketing automation Segmentation
See case
LEM'S Fashion & accessories · Mass messages

LEM'S uses WPP Marketing for targeted campaigns, avoiding spam and prioritizing premium customers.

Fashion & accessories campanhas em massa segmentação
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Cugginibeyker Fashion & accessories · Recuperacao de carrinho abandonado

Cugginibeyker uses automation to recover abandoned carts, keep customers engaged, and increase sales opportunities.

Fashion & accessories Abandoned cart recovery automation Segmentation
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A@LY FASHIONS Fashion & accessories · Welcome for new customers

A@LY FASHIONS uses WPP Marketing automations and segmentation to engage women's and children's fashion customers with personalized messages.

Fashion & accessories Automação Segmentation
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Have Four Store Fashion & accessories · Recuperacao de carrinho abandonado

Have Four Store uses automations and segmentation to keep customers informed and recover sales.

Fashion & accessories Automação Segmentation
See case
You Active Fashion & accessories · Welcome for new customers

You Active uses automations and segmentation to engage customers and optimize sales in online fashion.

Fashion & accessories Marketing automation Segmentation
See case
Eco Fit Fashion & accessories · Recuperacao de carrinho abandonado

Eco Fit uses automation to recover abandoned carts and segmentation to avoid spam, keeping customers engaged.

Fashion & accessories automação de recuperação de carrinho segmentação
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Tricô Masculino José Knit Fashion & accessories · Recuperacao de carrinho abandonado

Men's knitwear shop uses automation to recover customers and segmentation for personalized campaigns.

Fashion & accessories Cart recovery automation Segmentation
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Renda-se Moda Intima Fashion & accessories · Welcome for new customers

Renda-se Moda Intima uses automations and segmentation to improve the experience and retain customers.

Fashion & accessories Marketing automation Audience targeting
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Quiroga Fashion & accessories · Welcome for new customers

Quiroga uses welcome automation and segmentation for effective communication with customers of men's leather goods.

Fashion & accessories Message automation Segmentation
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Yosef Menswear Fashion & accessories · Welcome for new customers

Yosef Menswear uses automations and segmentation to improve relationships and communication with men's fashion customers.

Fashion & accessories Automação Segmentation
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Essence Moda Íntima Fashion & accessories · Welcome for new customers

Lingerie store that uses automations and segmentation to personalize service and keep customers informed.

Fashion & accessories Automação Segmentation
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Moda Mia Fashion & accessories · Welcome for new customers

Moda Mia uses automations and segmentation to improve communication, inform customers, and organize campaigns.

Fashion & accessories Automação Segmentation
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Lyanna Laços Fashion & accessories · Confirmacao de pedido

Lyanna Laços uses automation to confirm orders, ensuring fast, organized communication with customers of children's accessories.

Fashion & accessories Order confirmation automation WPP Marketing
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Virtuous Fashion & accessories · Recuperacao de carrinho abandonado

Virtuous uses automation to recover customers who abandon carts, avoiding generic messaging by segmenting with tags.

Fashion & accessories Cart recovery automation Segmentation
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Royal Myers Fashion & accessories · Welcome for new customers

Royal Myers uses automations and segmentation to improve communication and order management in the online store.

Fashion & accessories Automação Segmentation
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tiny trunk Fashion & accessories · Recuperacao de carrinho abandonado

Children's clothing store uses cart recovery automation and segmentation for personalized and sustainable communication.

Fashion & accessories Cart recovery automation Segmentation
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Honcy Fashion & accessories · Mass messages

Honcy uses WPP Marketing for targeted campaigns that keep customers informed and organize repurchase cadence.

Fashion & accessories Mass campaigns Segmentation
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Acourt Atelier Bags & handbags · Welcome for new customers

Acourt Atelier uses automations and segmentation to improve communication and engagement with customers of handcrafted handbags.

Bags & handbags Marketing automation Segmentation
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Titibum Fashion & accessories · Recuperacao de carrinho abandonado

Titibum uses automations and segmentation to improve customer relationships and repeat purchases in children's and adult fashion.

Fashion & accessories Marketing automation Segmentation
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Tienda Vortex Fashion & accessories · Recuperacao de carrinho abandonado

Tienda Vortex uses automations and segmentation to improve communication and recover sales.

Fashion & accessories Cart recovery automation Segmentation
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My+Store Fashion & accessories · Solicitacao de avaliacao

Men's fashion online store uses WPP Marketing for automation, segmentation and campaigns that showcase its unique style.

Fashion & accessories Automação Segmented campaigns
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Lumbre Fashion & accessories · Payment pending

Lumbre uses pending payment automation and segmentation to improve communication and recover sales.

Fashion & accessories Pending payment automation Segmentation
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Cal Y Arena Fashion & accessories · Recuperacao de carrinho abandonado

A casual fashion store uses automations for cart recovery, order confirmation and shipping updates, plus targeted campaigns.

Fashion & accessories Cart recovery automation Order confirmation
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Find a story close to your operation.

Cases help compare store categories, modules and use cases before deciding how to structure WhatsApp automations for your operation.