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Customer case studiesReal stories with features and modules used. Fashion & accessoriesCart, repurchase, launches and order notifications. FootwearNumbering, exchanges, cart and seasonal campaigns. Bags & handbagsConsultative support, offers and sales recovery. Beauty & cosmeticsRestocking, kits, coupons and post-purchase engagement. PerfumerySpecial dates, repurchase and preference-based campaigns. Health & supplementsRecurring campaigns, repurchase reminders and targeted campaigns. Home & DecorConsultative support, cart and delivery status. FurnitureQuotes, pre-purchase questions and order tracking. Household utilitiesPromotions, product questions and recurring orders. Electronics & ComputersPre-purchase, pending payment and order notifications. Cell phones & accessoriesCompatibility, offers and cart recovery. Pet shopRecurring repurchase, campaigns and post-sale for pet products. Food & BeveragePromotions, recurring orders and fast communication. Babies & MaternityRestocking, bundles, kits and recurring communication. Sports & FitnessOffers by interest, repurchase and order follow-up. Jewelry and semi-jewelryHigh-value support, coupons, and sales recovery. Eyewear & AccessoriesConsultative support, orders, and repurchase campaigns. Stationery & giftsHolidays, lists, and segmented campaigns. Auto parts & accessoriesQuotes, compatibility, payment and order status. Tools & buildingQuotes, technical questions and cart recovery. Digital productsAccess, onboarding, renewal and post-purchase. Marketplaces and multi-brand storesCampaigns by category, segmented base and recurrence.
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Businesses that use WhatsApp to sell more in e-commerce.

Discover stores that automate abandoned cart, pending payment, order notifications, campaigns, repurchase and post-sale with WPP Marketing.

Stories by category: each case can be filtered by store segment, feature used and type of automation applied on WhatsApp.

Explore the case studies

Filter by store category, feature used, or brand name to find examples close to your operation.

557 cases found
SyM Bebidas - Regalos Food & Beverage · Mass messages

SyM Bebidas uses targeted campaigns to promote corporate beverage gifts for special occasions.

Food & Beverage Mass campaigns Segmentation
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TotalPet Pet shop · Welcome for new customers

TotalPet uses automations and segmentation to keep customers informed and organize effective campaigns.

Pet shop automation segmentação
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Pluma Parfum Perfumery · Welcome for new customers

Pluma Parfum uses automations and segmentation to improve communication and the shopping experience for imported perfumes.

Perfumery Automação Segmentation
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Supreme Sports Nutrition Health & supplements · Solicitacao de avaliacao

Supreme Sports Nutrition uses automations and segmentation to improve communication and support for athletes and bodybuilders.

Health & supplements Marketing automation Segmentation
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Domin8r Nutrition Health & supplements · Solicitacao de avaliacao

Domin8r Nutrition uses automations and segmentation to keep customers informed and engaged with sports supplements.

Health & supplements Automação Segmentation
See case
Attack T-shirt Fashion & accessories · Welcome for new customers

Attack T-shirt uses automations and segmentation to improve communication and sales in e-commerce.

Fashion & accessories Marketing automation Segmentation
See case
La Noria Revestimientos Tools & building · Welcome for new customers

La Noria Revestimientos uses automations and segmentation to keep customers informed and organize effective campaigns.

Tools & building Automação Segmentation
See case
Great+Mini Furniture · First-purchase incentive

Great+Mini uses WPP Marketing to segment audiences and automate incentives for first purchases, optimizing communication and engagement.

Furniture Automação Segmentation
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KAM STUDIO LIMITED Digital products · Welcome for new customers

KAM STUDIO LIMITED uses automations and segmentation to enhance support and avoid generic messages.

Digital products Marketing automation Segmentation
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La Casa de la Seguridad Tacna Electronics & Computers · Welcome for new customers

Store in Tacna uses automation and segmentation to improve communication and sales of security equipment.

Electronics & Computers Automação Segmentation
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Fursten Sports & Fitness · Recuperacao de carrinho abandonado

Fursten uses automations and segmentation to improve communication with customers of men's fitness apparel.

Sports & Fitness Automação Segmentation
See case
Cordas Express Fashion & accessories · Recuperacao de carrinho abandonado

Cordas Express uses automations and segmentation to improve communication and operations.

Fashion & accessories automation segmentação
See case
Fowler - Moda & Cultura Suburbana Fashion & accessories · Mass messages

Fowler uses targeted campaigns to engage customers from Rio's suburban culture, avoiding generic messages.

Fashion & accessories Mass campaigns Segmentation
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Squad For Men Fashion & accessories · Welcome for new customers

Squad For Men uses automations and segmentation to communicate precisely and improve the shopping experience for men's swim briefs.

Fashion & accessories Automação Segmentation
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Xela Malhas Fashion & accessories · Welcome for new customers

Xela Malhas uses automations and segmentation to engage customers and drive purchases in its online women's fashion store.

Fashion & accessories Automação Segmentation
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Ezerdonline Fashion & accessories · Welcome for new customers

Ezerdonline uses automations and segmentation to improve communication, recover carts, and inform customers in men's fashion.

Fashion & accessories Automação Segmentation
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Petivo Pet shop · Mass messages

Petivo uses segmentation and mass campaigns to communicate natural, healthy products for pets, avoiding generic messages.

Pet shop Mass campaigns Segmentation
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Power Life | Ropa Deportiva Mayorista Sports & Fitness · Recuperacao de carrinho abandonado

Power Life uses automation to recover customers who abandon carts and segments campaigns for resellers.

Sports & Fitness Marketing automation Abandoned cart recovery
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Evitra Ev Technologies Auto parts & accessories · Welcome for new customers

Evitra uses automations and segmentation to keep customers informed and organize effective campaigns.

Auto parts & accessories Automação Segmentation
See case
Zuri Jewelry and semi-jewelry · Recuperacao de carrinho abandonado

Zuri uses automation to recover abandoned carts and segmentation for personalized campaigns, optimizing communication with semi-jewelry customers.

Jewelry and semi-jewelry Cart recovery automation Segmentation
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Anaya Music Fashion & accessories · Solicitacao de avaliacao

Anaya Music uses automations and segmentation to communicate with customers personally and optimize musical instrument sales.

Fashion & accessories Automação Segmentation
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Acessóriosff Marketplaces and multi-brand stores · Welcome for new customers

Acessóriosff uses automations and segmentation to improve communication and sales on a multi-brand marketplace.

Marketplaces and multi-brand stores Automação Segmentation
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Beachwear Brazil Fashion & accessories · Mass messages

Beachwear Brazil uses WPP Marketing for targeted campaigns, avoiding spam and increasing engagement.

Fashion & accessories Mass campaigns Segmentation
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Onukwu Food & Beverage · Welcome for new customers

Onukwu uses automations and segmentation to optimize communication with wholesale wine and beverage customers.

Food & Beverage automation segmentação
See case

Find a story close to your operation.

Cases help compare store categories, modules and use cases before deciding how to structure WhatsApp automations for your operation.