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Customer case studiesReal stories with features and modules used. Fashion & accessoriesCart, repurchase, launches and order notifications. FootwearNumbering, exchanges, cart and seasonal campaigns. Bags & handbagsConsultative support, offers and sales recovery. Beauty & cosmeticsRestocking, kits, coupons and post-purchase engagement. PerfumerySpecial dates, repurchase and preference-based campaigns. Health & supplementsRecurring campaigns, repurchase reminders and targeted campaigns. Home & DecorConsultative support, cart and delivery status. FurnitureQuotes, pre-purchase questions and order tracking. Household utilitiesPromotions, product questions and recurring orders. Electronics & ComputersPre-purchase, pending payment and order notifications. Cell phones & accessoriesCompatibility, offers and cart recovery. Pet shopRecurring repurchase, campaigns and post-sale for pet products. Food & BeveragePromotions, recurring orders and fast communication. Babies & MaternityRestocking, bundles, kits and recurring communication. Sports & FitnessOffers by interest, repurchase and order follow-up. Jewelry and semi-jewelryHigh-value support, coupons, and sales recovery. Eyewear & AccessoriesConsultative support, orders, and repurchase campaigns. Stationery & giftsHolidays, lists, and segmented campaigns. Auto parts & accessoriesQuotes, compatibility, payment and order status. Tools & buildingQuotes, technical questions and cart recovery. Digital productsAccess, onboarding, renewal and post-purchase. Marketplaces and multi-brand storesCampaigns by category, segmented base and recurrence.
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Businesses that use WhatsApp to sell more in e-commerce.

Discover stores that automate abandoned cart, pending payment, order notifications, campaigns, repurchase and post-sale with WPP Marketing.

Stories by category: each case can be filtered by store segment, feature used and type of automation applied on WhatsApp.

Explore the case studies

Filter by store category, feature used, or brand name to find examples close to your operation.

557 cases found
Syntec Pet shop · Welcome for new customers

Syntec uses automations and segmentation to engage customers and organize campaigns in the pet shop segment.

Pet shop Automação Segmentation
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Tricô Masculino José Knit Fashion & accessories · Recuperacao de carrinho abandonado

Men's knitwear shop uses automation to recover customers and segmentation for personalized campaigns.

Fashion & accessories Cart recovery automation Segmentation
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Empório Elo Verde Health & supplements · Welcome for new customers

Empório Elo Verde uses automation and segmentation to communicate natural products efficiently and avoid generic messages.

Health & supplements automação de mensagens segmentação
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URBANOX Marketplaces and multi-brand stores · Welcome for new customers

URBANOX uses automations and segmentation to communicate with customers in a personalized way on a rent-to-own marketplace.

Marketplaces and multi-brand stores Message automation Segmentation
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Óticas Múltipla Visão Eyewear & Accessories · Welcome for new customers

Óticas Múltipla Visão uses automations and segmentation to engage customers and drive repurchase with personalized communication.

Eyewear & Accessories automation segmentação
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Kalden Sports & Fitness · Welcome for new customers

Kalden uses automations and segmentation to engage customers and optimize online sales of sporting goods.

Sports & Fitness automation segmentação
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Magotecnologi Marketplaces and multi-brand stores · Welcome for new customers

Magotecnologi uses automation and segmentation to personalize communication and improve the customer experience.

Marketplaces and multi-brand stores Automação Segmentation
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Renda-se Moda Intima Fashion & accessories · Welcome for new customers

Renda-se Moda Intima uses automations and segmentation to improve the experience and retain customers.

Fashion & accessories Marketing automation Audience targeting
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RoboTechMinds Electronics & Computers · Welcome for new customers

RoboTechMinds uses automation to welcome new customers and segmentation for targeted communication about robotics kits and workshops.

Electronics & Computers Automação Segmentation
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Total Free Alimentos Food & Beverage · Confirmacao de pedido

Total Free Alimentos uses automation for order confirmation and segmentation to prevent spam and personalize campaigns.

Food & Beverage Order confirmation automation Segmentation
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Memories Caterers Food & Beverage · Confirmacao de pedido

Memories Caterers uses automation and segmentation to improve communication and operations in catering for weddings and corporate events.

Food & Beverage Automação Segmentation
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Quiroga Fashion & accessories · Welcome for new customers

Quiroga uses welcome automation and segmentation for effective communication with customers of men's leather goods.

Fashion & accessories Message automation Segmentation
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Queens Shot Photography Digital products · Welcome for new customers

Queens Shot Photography uses automations to engage customers and recover opportunities, ensuring personalized and efficient communication.

Digital products Automação Segmentation
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Accesorios Dc Jewelry and semi-jewelry · Welcome for new customers

Online jewelry store uses automations and segmentation to engage and recover customers with personalized messages.

Jewelry and semi-jewelry automation segmentação
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Salud Ayurveda Con Camill Health & supplements · Welcome for new customers

Salud Ayurveda Con Camill uses automations and segmentation for personalized and efficient communication in Ayurvedic consultations and treatments.

Health & supplements Automação Segmentation
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Recrute RH Digital products · First-purchase incentive

Recrute RH uses automation and segmentation to improve talent management and customer engagement.

Digital products Active automation Segmentation
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Motorbull Protetor De Moto Auto parts & accessories · Welcome for new customers

Motorbull uses automation and segmentation to communicate advanced engine protection and keep customers engaged.

Auto parts & accessories Automação Segmentation
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Naty Kitty Store Digital products · Confirmacao de pedido

Naty Kitty Store uses automation to confirm orders and segmentation to avoid spam, optimizing communication with gamers.

Digital products Order confirmation automation Segmentation
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Banca 2 Rancho Nativo Food & Beverage · Confirmacao de pedido

Banca 2 Rancho Nativo uses automation to confirm orders and targeted campaigns for distinct audiences.

Food & Beverage Order confirmation automation Segmented campaigns
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Studio Baroni Beauty & cosmetics · Welcome for new customers

Studio Baroni uses automations and segmentation to improve relationships and engagement with its customers.

Beauty & cosmetics automation segmentação
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Yosef Menswear Fashion & accessories · Welcome for new customers

Yosef Menswear uses automations and segmentation to improve relationships and communication with men's fashion customers.

Fashion & accessories Automação Segmentation
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Essence Moda Íntima Fashion & accessories · Welcome for new customers

Lingerie store that uses automations and segmentation to personalize service and keep customers informed.

Fashion & accessories Automação Segmentation
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Sissilice Stationery & gifts · Welcome for new customers

Sissilice uses automations and segmentation to keep customers informed and engaged with personalized stationery.

Stationery & gifts Automação de Marketing Segmentation
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The Little Baker by Mansi Food & Beverage · First-purchase incentive

Artisanal bakery uses automations and segmentation to engage customers with personalized messages and automatic confirmations.

Food & Beverage Automação Segmentation
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Find a story close to your operation.

Cases help compare store categories, modules and use cases before deciding how to structure WhatsApp automations for your operation.