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Customer case studiesReal stories with features and modules used. Fashion & accessoriesCart, repurchase, launches and order notifications. FootwearNumbering, exchanges, cart and seasonal campaigns. Bags & handbagsConsultative support, offers and sales recovery. Beauty & cosmeticsRestocking, kits, coupons and post-purchase engagement. PerfumerySpecial dates, repurchase and preference-based campaigns. Health & supplementsRecurring campaigns, repurchase reminders and targeted campaigns. Home & DecorConsultative support, cart and delivery status. FurnitureQuotes, pre-purchase questions and order tracking. Household utilitiesPromotions, product questions and recurring orders. Electronics & ComputersPre-purchase, pending payment and order notifications. Cell phones & accessoriesCompatibility, offers and cart recovery. Pet shopRecurring repurchase, campaigns and post-sale for pet products. Food & BeveragePromotions, recurring orders and fast communication. Babies & MaternityRestocking, bundles, kits and recurring communication. Sports & FitnessOffers by interest, repurchase and order follow-up. Jewelry and semi-jewelryHigh-value support, coupons, and sales recovery. Eyewear & AccessoriesConsultative support, orders, and repurchase campaigns. Stationery & giftsHolidays, lists, and segmented campaigns. Auto parts & accessoriesQuotes, compatibility, payment and order status. Tools & buildingQuotes, technical questions and cart recovery. Digital productsAccess, onboarding, renewal and post-purchase. Marketplaces and multi-brand storesCampaigns by category, segmented base and recurrence.
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Automation for personalized engagement and customer recovery

Queens Shot Photography uses automations to engage customers and recover opportunities, ensuring personalized and efficient communication.

Digital products Automação Segmentation Recuperação de carrinho Purchase incentive Wix

Summary: Improves customer relationship organization, recovers sales opportunities, reduces the team’s manual effort, and keeps customers informed and engaged throughout the buying journey.

A feature connected to the customer's real workflow.

Queens Shot Photography offers digital photography and videography services for weddings, engagements and events in Dubai, serving couples and luxury event clients who want to capture special moments with professional quality. Engage new customers, encourage first purchases and recover customers who started the buying process without completing it, while maintaining personalized and efficient communication.

Welcome message automation to greet new customers, send incentives at moments of interest to stimulate purchases, and automatically recover abandoned carts to re-engage customers with conversion potential.

01 Automatically greets new customers
02 Recupera clientes com carrinho abandonado
03 Encourage the first purchase at the right moment
04 Reduces the team's manual work

The project turns conversation into an operational process.

The case shows the objective, resource used, and experience created on WhatsApp, without relying on internal metrics.

Maintain engagement and conversion in a competitive digital photography market by avoiding generic messages and ensuring customers receive relevant, timely communications. Implement WPP Marketing automations to welcome, encourage, and recover customers, integrated with the Wix system, ensuring personalized, sequenced messages according to customer behavior.

WPP Marketing resources used.

This reading comes from the configuration available in WPP Marketing and is displayed publicly, without real sales numbers, messages, or revenue.

Welcome for new customers Recuperacao de carrinho abandonado First-purchase incentive
Welcome for new customers

welcomes new customers with an automatic message

Active automation
Recuperacao de carrinho abandonado

recover customers who started a purchase but didn’t finish

Configured time: 60
First-purchase incentive

engages the customer at the moment they show interest

Active automation

How it works for the customer.

The page translates the usage flow into a public-facing, clear narrative that doesn't read like internal documentation.

01
Envio automático de mensagem de boas-vindas para novos clientes The company quickly understands where WhatsApp fits into the journey.
02
Automation to recover customers who didn't complete their purchase This step keeps service, sales, campaign or support connected to the conversation history.
03
Encouragement message for customers showing interest This step keeps service, sales, campaign or support connected to the conversation history.
04
Integração com plataforma Wix para sincronização de dados This step keeps service, sales, campaign or support connected to the conversation history.

Next steps for setup.

Automation improves engagement without overloading the team

Segmented communication prevents spam and increases relevance

Integration with platform simplifies customer management

Timely messages help recover sales opportunities

Explore more detailed segmentations for future mass campaigns, expanding personalization and the reach of communications, as well as integrating new features for support and service evaluation.

Want to apply WPP Marketing to your company's WhatsApp?

WPP Marketing structures automations, campaigns, customer service, recovery, repurchase, post-sale and integrations for the brand's real-world operations.

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