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Customer case studiesReal stories with features and modules used. Fashion & accessoriesCart, repurchase, launches and order notifications. FootwearNumbering, exchanges, cart and seasonal campaigns. Bags & handbagsConsultative support, offers and sales recovery. Beauty & cosmeticsRestocking, kits, coupons and post-purchase engagement. PerfumerySpecial dates, repurchase and preference-based campaigns. Health & supplementsRecurring campaigns, repurchase reminders and targeted campaigns. Home & DecorConsultative support, cart and delivery status. FurnitureQuotes, pre-purchase questions and order tracking. Household utilitiesPromotions, product questions and recurring orders. Electronics & ComputersPre-purchase, pending payment and order notifications. Cell phones & accessoriesCompatibility, offers and cart recovery. Pet shopRecurring repurchase, campaigns and post-sale for pet products. Food & BeveragePromotions, recurring orders and fast communication. Babies & MaternityRestocking, bundles, kits and recurring communication. Sports & FitnessOffers by interest, repurchase and order follow-up. Jewelry and semi-jewelryHigh-value support, coupons, and sales recovery. Eyewear & AccessoriesConsultative support, orders, and repurchase campaigns. Stationery & giftsHolidays, lists, and segmented campaigns. Auto parts & accessoriesQuotes, compatibility, payment and order status. Tools & buildingQuotes, technical questions and cart recovery. Digital productsAccess, onboarding, renewal and post-purchase. Marketplaces and multi-brand storesCampaigns by category, segmented base and recurrence.
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Businesses that use WhatsApp to sell more in e-commerce.

Discover stores that automate abandoned cart, pending payment, order notifications, campaigns, repurchase and post-sale with WPP Marketing.

Stories by category: each case can be filtered by store segment, feature used and type of automation applied on WhatsApp.

Explore the case studies

Filter by store category, feature used, or brand name to find examples close to your operation.

15 cases found
Amélie Perfumaria Fina Perfumery · Welcome for new customers

Amélie Perfumaria Fina uses automations and segmentation to communicate with customers through personalized messages and keep relationships active.

Perfumery Automação Segmentation
See case
Fragrantor's Aroma Lab Perfumery · Mass messages

Fragrantor's Aroma Lab blends tradition and modernity in perfumery, using WPP Marketing for segmented campaigns and efficient communication.

Perfumery Mass campaigns Segmentation
See case
Vélura Perfumaria Perfumery · Welcome for new customers

Vélura Perfumaria uses automations and segmentation to personalize communication and improve the customer experience.

Perfumery Automação Segmentation
See case
Bioplus Pharma - Farmácia Health & supplements · Welcome for new customers

Compounding pharmacy uses automations and segmentation to improve customer communication and experience.

Health & supplements Automação Segmentation
See case
GK Decants Oficial Perfumery · Mass messages

GK Decants Oficial uses targeted campaigns to communicate with customers of imported perfumes, maintaining relevance and avoiding generic messages.

Perfumery Mass campaigns Segmentation
See case
Basmni Perfume Perfumery · Welcome for new customers

Basmni Perfume uses automations and segmentation to keep customers informed and reinforce its luxury presence.

Perfumery Automação Segmentation
See case
Eloor | Aromas & Bem-esta Perfumery · Welcome for new customers

Eloor uses automations and segmentation to create personalized communication and improve the customer experience.

Perfumery Automação Segmentation
See case
Pluma Parfum Perfumery · Welcome for new customers

Pluma Parfum uses automations and segmentation to improve communication and the shopping experience for imported perfumes.

Perfumery Automação Segmentation
See case
Be Brave Perfumery · Welcome for new customers

Be Brave uses automations and segmentation to personalize outreach to perfume and fragrance customers.

Perfumery Automação Segmentation
See case
Atacado Dream Perfumaria Perfumery · Atualizacao de envio

Atacado Dream Perfumaria uses automations and segmentation to inform customers and optimize wholesale perfume sales.

Perfumery Message automation Segmentation
See case
Velas Perfumadas Aromátic Perfumery · Welcome for new customers

Aromátic Scented Candles uses automation and segmentation to engage customers with personalized messages.

Perfumery Automação Segmentation
See case
Tienda Vortex Fashion & accessories · Recuperacao de carrinho abandonado

Tienda Vortex uses automations and segmentation to improve communication and recover sales.

Fashion & accessories Cart recovery automation Segmentation
See case
Eros Essências | As Mais Perfumery · Welcome for new customers

Eros Essências uses automations and segmentation to engage customers and drive repeat purchases with personalized messages.

Perfumery Automação Segmentation
See case
Chic & Perfumados Perfumery · Welcome for new customers

Chic & Perfumados uses automations to improve communication and engagement with customers of imported perfumes.

Perfumery Message automation Recuperação de carrinho
See case
Tabs Perfumes Perfumery · Atualizacao de envio

Tabs Perfumes uses automation and segmentation to notify customers about shipping and to organize targeted campaigns.

Perfumery Send automation Segmented campaigns
See case

Find a story close to your operation.

Cases help compare store categories, modules and use cases before deciding how to structure WhatsApp automations for your operation.