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Customer case studiesReal stories with features and modules used. Fashion & accessoriesCart, repurchase, launches and order notifications. FootwearNumbering, exchanges, cart and seasonal campaigns. Bags & handbagsConsultative support, offers and sales recovery. Beauty & cosmeticsRestocking, kits, coupons and post-purchase engagement. PerfumerySpecial dates, repurchase and preference-based campaigns. Health & supplementsRecurring campaigns, repurchase reminders and targeted campaigns. Home & DecorConsultative support, cart and delivery status. FurnitureQuotes, pre-purchase questions and order tracking. Household utilitiesPromotions, product questions and recurring orders. Electronics & ComputersPre-purchase, pending payment and order notifications. Cell phones & accessoriesCompatibility, offers and cart recovery. Pet shopRecurring repurchase, campaigns and post-sale for pet products. Food & BeveragePromotions, recurring orders and fast communication. Babies & MaternityRestocking, bundles, kits and recurring communication. Sports & FitnessOffers by interest, repurchase and order follow-up. Jewelry and semi-jewelryHigh-value support, coupons, and sales recovery. Eyewear & AccessoriesConsultative support, orders, and repurchase campaigns. Stationery & giftsHolidays, lists, and segmented campaigns. Auto parts & accessoriesQuotes, compatibility, payment and order status. Tools & buildingQuotes, technical questions and cart recovery. Digital productsAccess, onboarding, renewal and post-purchase. Marketplaces and multi-brand storesCampaigns by category, segmented base and recurrence.
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Businesses that use WhatsApp to sell more in e-commerce.

Discover stores that automate abandoned cart, pending payment, order notifications, campaigns, repurchase and post-sale with WPP Marketing.

Stories by category: each case can be filtered by store segment, feature used and type of automation applied on WhatsApp.

Explore the case studies

Filter by store category, feature used, or brand name to find examples close to your operation.

39 cases found
Cabine Estação Moda Fashion & accessories · Welcome for new customers

Fashion store that uses automation and segmentation to improve customer experience and organize campaigns.

Fashion & accessories Automação Segmentation
See case
Paula Moda Íntima Fashion & accessories · Recuperacao de carrinho abandonado

Paula Moda Íntima uses automation to recover customers who abandoned their cart, avoiding spam by segmenting with tags.

Fashion & accessories Automação Abandoned cart recovery
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Gillimitti Fashion & accessories · Solicitacao de avaliacao

Gillimitti uses automation to request reviews after purchase, reinforcing care for children's clothing customers.

Fashion & accessories Automação Request for evaluation
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Leddred'S Marketplaces and multi-brand stores · Welcome for new customers

Leddred'S uses automations and segmentation to communicate with customers through personalized messages and keep the sales flow efficient.

Marketplaces and multi-brand stores Marketing automation Segmentation
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Pampa Remeras Fashion & accessories · Welcome for new customers

Pampa Remeras uses automations and segmentation to improve communication and the shopping experience.

Fashion & accessories Marketing automation Segmentation
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Cordas Express Fashion & accessories · Recuperacao de carrinho abandonado

Cordas Express uses automations and segmentation to improve communication and operations.

Fashion & accessories automation segmentação
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Ezerdonline Fashion & accessories · Welcome for new customers

Ezerdonline uses automations and segmentation to improve communication, recover carts, and inform customers in men's fashion.

Fashion & accessories Automação Segmentation
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Loja Luna Fashion & accessories · Mass messages

Loja Luna uses segmentation and mass campaigns to engage customers of original women's fashion.

Fashion & accessories campanhas em massa segmentação
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Loja Da Trama Afetiva Fashion & accessories · Welcome for new customers

Loja Da Trama Afetiva uses automations and segmentation to engage customers and promote sustainable fashion with repurposed fabrics.

Fashion & accessories automation segmentação
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Loja Oficial Do Sampaio Fashion & accessories · Welcome for new customers

Loja Oficial Do Sampaio uses automations and segmentation to improve communication and fan experience.

Fashion & accessories Automação Segmentation
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Duovo Fashion & accessories · Welcome for new customers

Duovo uses automations and segmentation to engage customers and optimize processes in fashion and accessories sales.

Fashion & accessories Automação Segmentation
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Kairos Flow Store Fashion & accessories · Recuperacao de carrinho abandonado

Kairos Flow Store uses automations and segmentation for personalized communication, premium support, and fast delivery.

Fashion & accessories Marketing automation Segmentation
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Have Four Store Fashion & accessories · Recuperacao de carrinho abandonado

Have Four Store uses automations and segmentation to keep customers informed and recover sales.

Fashion & accessories Automação Segmentation
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Renda-se Moda Intima Fashion & accessories · Welcome for new customers

Renda-se Moda Intima uses automations and segmentation to improve the experience and retain customers.

Fashion & accessories Marketing automation Audience targeting
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Essence Moda Íntima Fashion & accessories · Welcome for new customers

Lingerie store that uses automations and segmentation to personalize service and keep customers informed.

Fashion & accessories Automação Segmentation
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Lyanna Laços Fashion & accessories · Confirmacao de pedido

Lyanna Laços uses automation to confirm orders, ensuring fast, organized communication with customers of children's accessories.

Fashion & accessories Order confirmation automation WPP Marketing
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Honcy Fashion & accessories · Mass messages

Honcy uses WPP Marketing for targeted campaigns that keep customers informed and organize repurchase cadence.

Fashion & accessories Mass campaigns Segmentation
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Keren Moreno Para Mujeres Fashion & accessories · Confirmacao de pedido

Women's fashion store uses automation and segmentation to improve communication and shopping experience.

Fashion & accessories automation segmentação
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Vânia Moda Íntima Fashion & accessories · Recuperacao de carrinho abandonado

Vânia Moda Íntima uses automations and segmentation to improve communication and wholesale sales.

Fashion & accessories Message automation Segmentation
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A Otra Cosa Fashion & accessories · Welcome for new customers

Otra Cosa uses automations and segmentation to strengthen relationships and optimize sales in independent fashion.

Fashion & accessories Marketing automation Segmentation
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Estilo Natural Lingerie Fashion & accessories · Recuperacao de carrinho abandonado

Estilo Natural Lingerie uses automations and segmentation to improve the shopping experience and build customer loyalty.

Fashion & accessories Marketing automation Recuperação de carrinho
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Confecciones JP Palacio Fashion & accessories · Welcome for new customers

Confecciones JP Palacio uses automation and segmentation to improve customer relationships and highlight quality and innovation in fashion.

Fashion & accessories automation segmentação
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Tflow CMD Fashion & accessories · Mass messages

Tflow CMD uses segmentation and mass campaigns to engage men's fashion customers with personalized messages.

Fashion & accessories Mass campaigns Segmentation
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Brisah Fashion & accessories · Order cancellation

Brisah uses automations and segmentation to engage swimwear customers, optimizing sales and support.

Fashion & accessories Marketing automation Segmentation
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Find a story close to your operation.

Cases help compare store categories, modules and use cases before deciding how to structure WhatsApp automations for your operation.