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Customer case studiesReal stories with features and modules used. Fashion & accessoriesCart, repurchase, launches and order notifications. FootwearNumbering, exchanges, cart and seasonal campaigns. Bags & handbagsConsultative support, offers and sales recovery. Beauty & cosmeticsRestocking, kits, coupons and post-purchase engagement. PerfumerySpecial dates, repurchase and preference-based campaigns. Health & supplementsRecurring campaigns, repurchase reminders and targeted campaigns. Home & DecorConsultative support, cart and delivery status. FurnitureQuotes, pre-purchase questions and order tracking. Household utilitiesPromotions, product questions and recurring orders. Electronics & ComputersPre-purchase, pending payment and order notifications. Cell phones & accessoriesCompatibility, offers and cart recovery. Pet shopRecurring repurchase, campaigns and post-sale for pet products. Food & BeveragePromotions, recurring orders and fast communication. Babies & MaternityRestocking, bundles, kits and recurring communication. Sports & FitnessOffers by interest, repurchase and order follow-up. Jewelry and semi-jewelryHigh-value support, coupons, and sales recovery. Eyewear & AccessoriesConsultative support, orders, and repurchase campaigns. Stationery & giftsHolidays, lists, and segmented campaigns. Auto parts & accessoriesQuotes, compatibility, payment and order status. Tools & buildingQuotes, technical questions and cart recovery. Digital productsAccess, onboarding, renewal and post-purchase. Marketplaces and multi-brand storesCampaigns by category, segmented base and recurrence.
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Businesses that use WhatsApp to sell more in e-commerce.

Discover stores that automate abandoned cart, pending payment, order notifications, campaigns, repurchase and post-sale with WPP Marketing.

Stories by category: each case can be filtered by store segment, feature used and type of automation applied on WhatsApp.

Explore the case studies

Filter by store category, feature used, or brand name to find examples close to your operation.

11 cases found
Due Vinhos Selecionados Food & Beverage · First-purchase incentive

Due Vinhos Selecionados uses automation to encourage the first purchase and segmentation to avoid generic messages.

Food & Beverage Marketing automation Segmentation
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Zazil Granola Premium Food & Beverage · Welcome for new customers

Zazil Granola Premium uses automations and segmentation to improve communication and the online shopping experience.

Food & Beverage Automação Segmentation
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Five Food Food & Beverage · Recuperacao de carrinho abandonado

Five Food uses automations and segmentation to communicate with customers about healthy, vegan snacks.

Food & Beverage Automação Segmentation
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Kiki Market Food & Beverage · Welcome for new customers

Kiki Market uses automations and targeted campaigns to improve customer communication and experience.

Food & Beverage Automação Segmentation
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Myraka Almacén De Frío Food & Beverage · Repurchase with coupon

Myraka Almacén De Frío uses automation and segmentation to encourage repeat purchases and avoid generic communication.

Food & Beverage Marketing automation Segmentation
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Pizzaria El Capitolio Food & Beverage · Welcome for new customers

Pizzaria El Capitolio uses automations and segmentation to improve the online ordering and delivery experience.

Food & Beverage Marketing automation Segmentation
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Bonnie's Deli Food & Beverage · Welcome for new customers

Bonnie's Deli uses automations and segmentation to improve communication and order management.

Food & Beverage Automação Segmentation
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Pesca shop Kaviar Kaufen Food & Beverage · Welcome for new customers

Pesca shop Kaviar Kaufen uses automations and segmentation to improve the experience and efficiency of selling gourmet caviar.

Food & Beverage Automação de Marketing Segmentation
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Mistizal Tostamos Café Food & Beverage · Mass messages

Mistizal Tostamos Café uses targeted campaigns to engage customers and make online purchases easier with discounts and free shipping.

Food & Beverage Mass campaigns Segmentation
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Kaê Chocolates Food & Beverage · Recuperacao de carrinho abandonado

Kaê Chocolates uses automations and segmentation to reach customers with personalized messages and recover abandoned carts.

Food & Beverage Automação Segmentation
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Saúde & Nutri Food & Beverage · Welcome for new customers

Saúde & Nutri uses automations and segmented campaigns to keep customers informed and engaged with ultra-frozen meal prep.

Food & Beverage automation campanhas segmentadas
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Find a story close to your operation.

Cases help compare store categories, modules and use cases before deciding how to structure WhatsApp automations for your operation.