automatically welcome new customers with message
Active automation · with mediumSegmented communication and automations that improve the customer experience
Bonnie's Deli uses automations and segmentation to improve communication and order management.
Summary: Helps keep customers informed, improves onboarding for new users, reduces manual work in managing payments, and organizes campaigns by specific segments, ensuring greater relevance in communication.
A feature connected to the client's real routine.
Bonnie's Deli is a delicatessen offering a gourmet selection of oils, cheeses, charcuterie, chocolates, and local and international wines, with delivery service in Koh Lanta. The target audience is residents and tourists with gourmet tastes. Improve communication with customers, welcome new users, remind about pending payments, and avoid generic messages through segmentation.
Active onboarding automation for new customers and reminders for pending payments. Use segmentation by tags to send specific campaigns to different audiences, avoiding spam and increasing message relevance.
01
Automated reception of new customers
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automatic reminder for pending payments
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comunicação segmentada e personalizada
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Reduction of manual work
The project transforms conversation into an operational process.
The case shows the objective, resource used, and experience created on WhatsApp, without relying on internal metrics.
Ensure efficient and personalized communication for various customers, keeping them informed without spamming, and manage order flow and payments automatically. Implementation of welcome automations and pending payment reminders, combined with tag-based segmentation for targeted campaigns, integrated with the Wix e-commerce system.
WPP Marketing resources used.
This readout comes from the settings available in WPP Marketing and is publicly displayed, without real sales numbers, messages, or revenue.
reminds customers about unpaid orders
Active automationSegmentation: uses labels to separate audiences and campaigns
Recent use: Order Completed: one-time use
How it works for the customer.
The page translates the usage flow into a public, clear narrative without the appearance of an internal manual.
01
Automation sends a welcome message to new customers
The company quickly understands where WhatsApp fits into the journey.
02
system reminds customers of pending payments
The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.
03
segmentação por etiquetas separa públicos para campanhas específicas
The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.
04
integration with Wix platform for data synchronization
The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.
Next steps in the setup.
segmentation prevents generic communication and spam
automation improves operational efficiency
custom messages increase relevance and engagement
integration with e-commerce facilitates order and customer management
Expand the use of automations for cart abandonment recovery and order confirmation, as well as intensify segmented campaigns for different customer profiles.
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