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Customer case studiesReal stories with features and modules used. Fashion & accessoriesCart, repurchase, launches and order notifications. FootwearNumbering, exchanges, cart and seasonal campaigns. Bags & handbagsConsultative support, offers and sales recovery. Beauty & cosmeticsRestocking, kits, coupons and post-purchase engagement. PerfumerySpecial dates, repurchase and preference-based campaigns. Health & supplementsRecurring campaigns, repurchase reminders and targeted campaigns. Home & DecorConsultative support, cart and delivery status. FurnitureQuotes, pre-purchase questions and order tracking. Household utilitiesPromotions, product questions and recurring orders. Electronics & ComputersPre-purchase, pending payment and order notifications. Cell phones & accessoriesCompatibility, offers and cart recovery. Pet shopRecurring repurchase, campaigns and post-sale for pet products. Food & BeveragePromotions, recurring orders and fast communication. Babies & MaternityRestocking, bundles, kits and recurring communication. Sports & FitnessOffers by interest, repurchase and order follow-up. Jewelry and semi-jewelryHigh-value support, coupons, and sales recovery. Eyewear & AccessoriesConsultative support, orders, and repurchase campaigns. Stationery & giftsHolidays, lists, and segmented campaigns. Auto parts & accessoriesQuotes, compatibility, payment and order status. Tools & buildingQuotes, technical questions and cart recovery. Digital productsAccess, onboarding, renewal and post-purchase. Marketplaces and multi-brand storesCampaigns by category, segmented base and recurrence.
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Businesses that use WhatsApp to sell more in e-commerce.

Discover stores that automate abandoned cart, pending payment, order notifications, campaigns, repurchase and post-sale with WPP Marketing.

Stories by category: each case can be filtered by store segment, feature used and type of automation applied on WhatsApp.

Explore the case studies

Filter by store category, feature used, or brand name to find examples close to your operation.

31 cases found
Runha Home & Decor · First-purchase incentive

Runha uses automation and segmentation to engage spiritual decor customers and optimize online sales.

Home & Decor Automação Segmentation
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Bimper Quadros Home & Decor · Atualizacao de envio

Bimper Quadros uses automations and segmentation to improve communication and the shopping experience.

Home & Decor Message automation Segmentation
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Maria Lume Decor Home & Decor · Welcome for new customers

Maria Lume Decor uses automations and segmentation to improve communication and engagement with customers.

Home & Decor Marketing automation Segmentation
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Fogo & Art Home & Decor · Welcome for new customers

Fogo & Art uses automations and segmentation to improve the relationship and shopping experience for fireplaces.

Home & Decor Automação Segmentation
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Que Mate Srl Home & Decor · Welcome for new customers

Que Mate Srl uses automations and segmentation to improve communication and sales of handcrafted mates.

Home & Decor Message automation Segmentation
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Contem Bolo Home & Decor · Welcome for new customers

Contem Bolo uses automations and segmentation to communicate gift experiences efficiently and with personalization.

Home & Decor Automação Segmentation
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Santa Casinhola Home & Decor · First-purchase incentive

Santa Casinhola uses automations to encourage purchases, confirm orders, and update shipments, improving the customer experience.

Home & Decor Message automation Purchase incentive
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Find a story close to your operation.

Cases help compare store categories, modules and use cases before deciding how to structure WhatsApp automations for your operation.