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Customer case studiesReal stories with features and modules used. Fashion & accessoriesCart, repurchase, launches and order notifications. FootwearNumbering, exchanges, cart and seasonal campaigns. Bags & handbagsConsultative support, offers and sales recovery. Beauty & cosmeticsRestocking, kits, coupons and post-purchase engagement. PerfumerySpecial dates, repurchase and preference-based campaigns. Health & supplementsRecurring campaigns, repurchase reminders and targeted campaigns. Home & DecorConsultative support, cart and delivery status. FurnitureQuotes, pre-purchase questions and order tracking. Household utilitiesPromotions, product questions and recurring orders. Electronics & ComputersPre-purchase, pending payment and order notifications. Cell phones & accessoriesCompatibility, offers and cart recovery. Pet shopRecurring repurchase, campaigns and post-sale for pet products. Food & BeveragePromotions, recurring orders and fast communication. Babies & MaternityRestocking, bundles, kits and recurring communication. Sports & FitnessOffers by interest, repurchase and order follow-up. Jewelry and semi-jewelryHigh-value support, coupons, and sales recovery. Eyewear & AccessoriesConsultative support, orders, and repurchase campaigns. Stationery & giftsHolidays, lists, and segmented campaigns. Auto parts & accessoriesQuotes, compatibility, payment and order status. Tools & buildingQuotes, technical questions and cart recovery. Digital productsAccess, onboarding, renewal and post-purchase. Marketplaces and multi-brand storesCampaigns by category, segmented base and recurrence.
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Businesses that use WhatsApp to sell more in e-commerce.

Discover stores that automate abandoned cart, pending payment, order notifications, campaigns, repurchase and post-sale with WPP Marketing.

Stories by category: each case can be filtered by store segment, feature used and type of automation applied on WhatsApp.

Explore the case studies

Filter by store category, feature used, or brand name to find examples close to your operation.

557 cases found
Pato Pampa Fashion & accessories · Welcome for new customers

Pato Pampa uses automations and segmentation for personalized communication, keeping customers informed and creating a repurchase cadence.

Fashion & accessories Marketing automation Segmentation
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OrvenTech Marketplaces and multi-brand stores · Welcome for new customers

OrvenTech uses automations and segmentation to improve customer communication and experience in its multi-brand marketplace.

Marketplaces and multi-brand stores automation segmentação
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Eloá Beauty Beauty & cosmetics · Welcome for new customers

Eloá Beauty uses WPP Marketing's automations and segmentation to improve communication and engagement.

Beauty & cosmetics Marketing automation Segmentation
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El Patrao Fashion & accessories · Recuperacao de carrinho abandonado

El Patrao uses automation to recover customers who abandon carts, reducing manual work and increasing the chance of conversion.

Fashion & accessories Automação de Recuperação de Carrinho Nuvemshop
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Brünae Studio Home & Decor · Welcome for new customers

Brünae Studio uses automations and segmentation to improve communication and engagement with customers.

Home & Decor Automação Segmentation
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Melih Lapanta Photography Marketplaces and multi-brand stores · Welcome for new customers

Melih Lapanta Photography uses automations and segmentation for personalized communication with luxury wedding clients.

Marketplaces and multi-brand stores Automação Segmentation
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Samashipp Beauty & cosmetics · Welcome for new customers

Samashipp uses WPP Marketing automation and segmentation to personalize communication and strengthen relationships with customers of Japanese skincare.

Beauty & cosmetics Automação Segmentation
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Multibazar Quilmes Household utilities · Confirmacao de pedido

Multibazar Quilmes uses automation and segmentation to improve customer communication and experience.

Household utilities Order confirmation automation Segmentation
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Wayne Interprises LTDA Digital products · Welcome for new customers

Wayne Interprises uses automations and segmentation to manage communication with developers and testers in a digital testing environment.

Digital products Marketing automation Segmentation
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Quarta Active Sports & Fitness · Recuperacao de carrinho abandonado

Quarta Active uses automation to recover abandoned carts and segmentation for personalized communication.

Sports & Fitness Cart recovery automation Segmentation
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Pedra e Prata Jewelry and semi-jewelry · Welcome for new customers

Pedra e Prata uses automations and segmentation to personalize communication and inform customers about orders and shipments.

Jewelry and semi-jewelry Marketing automation Segmentation
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Guaurritas Cuisine Pet shop · Welcome for new customers

Guaurritas uses automations and segmentation to engage customers with natural snacks for dogs and cats.

Pet shop automation segmentação
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Café Betel Food & Beverage · Welcome for new customers

Café Betel uses automations and segmentation to engage customers and showcase its family tradition.

Food & Beverage Message automation Segmentation
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Duckcattle Supply Co. Fashion & accessories · Mass messages

Country fashion online store uses targeted segmentation for mass campaigns, avoiding spam and keeping customers engaged.

Fashion & accessories campanhas em massa segmentação
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Cor Amor Design Stationery & gifts · Mass messages

Cor Amor Design uses segmentation and campaigns to personalize communication and strengthen relationships with party stationery customers.

Stationery & gifts Mass campaigns Segmentation
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Puerto Blue Fashion & accessories · Welcome for new customers

Puerto Blue uses automations and segmentation to improve communication with fashion and accessories customers.

Fashion & accessories Message automation Segmentation
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Kanto Da Recarga | Polvor Tools & building · Welcome for new customers

Kanto Da Recarga uses automations and segmentation to improve communication and loyalty for specialized customers.

Tools & building Automação Segmentation
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Mimos E Arte Stationery & gifts · Welcome for new customers

Online gift shop uses automations and segmentation to optimize communication and customer loyalty.

Stationery & gifts Automação Segmentation
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Poisonheartshoes Footwear · Recuperacao de carrinho abandonado

Poisonheartshoes uses automations and segmentation to improve communication and the experience in its women's footwear e-commerce.

Footwear Automação Segmentation
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Kimi Fundas Cell phones & accessories · Mass messages

Kimi Fundas uses segmentation and mass campaigns to engage customers of handcrafted Korean-designed mobile accessories.

Cell phones & accessories Mass campaigns Segmentation
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Bless Home Buenos Aires Furniture · Recuperacao de carrinho abandonado

Bless Home Buenos Aires uses automation to re-engage customers and segmentation for targeted campaigns, avoiding spam.

Furniture Abandoned cart recovery automation Segmentation
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Kairos Flow Store Fashion & accessories · Recuperacao de carrinho abandonado

Kairos Flow Store uses automations and segmentation for personalized communication, premium support, and fast delivery.

Fashion & accessories Marketing automation Segmentation
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Di-nare Home & Decor · Welcome for new customers

Di-nare uses automations and segmentation to keep customers informed and organize efficient campaigns.

Home & Decor Marketing automation Segmentation
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Espaciovivo Household utilities · Welcome for new customers

Espaciovivo uses automations and segmentation to improve communication with household utilities customers.

Household utilities Marketing automation Segmentation
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Find a story close to your operation.

Cases help compare store categories, modules and use cases before deciding how to structure WhatsApp automations for your operation.