recovers customers who started but did not complete a purchase
Active automationAutomation that keeps customers informed and recovers sales for Trevopack
Trevopack uses automations to confirm orders, update shipment, and recover carts, with segmentation for effective communication.
Summary: Reduces manual work in communication, increases efficiency in order follow-up, enhances customer engagement, and maintains a steady flow of relevant information for buyers.
A feature connected to the client's real routine.
Trevopack Packaging offers high-quality cardboard boxes for e-commerce, Sedex, and Postal Services, with over 100 sizes available, mainly serving e-commerce retailers and small merchants needing reliable shipping packaging. Improves communication with customers, reduces cart abandonment, and keeps customers informed about their orders and shipments.
Active automation of messages for cart abandonment recovery, automatic confirmation of approved orders, and constant updates on shipping status, combined with audience segmentation to avoid generic messages and spam.
01
Abandoned cart recovery
02
Confirmação automática de pedidos
03
Constant updates on shipping status
04
Segmented and personalized communication
The project transforms conversation into an operational process.
The case shows the objective, resource used, and experience created on WhatsApp, without relying on internal metrics.
Reduces cart abandonment and improves customer relationships through personalized and automated communication, avoiding generic messages that may be ignored or considered spam. Implements cart recovery automation, order confirmation, and shipping updates via WPP Marketing, using segmentation to target specific groups of customers.
WPP Marketing resources used.
This readout comes from the settings available in WPP Marketing and is publicly displayed, without real sales numbers, messages, or revenue.
Keep the customer informed about shipping and tracking
Active automationAutomatically confirm approved orders
Active automationSegmentation: uses labels to separate audiences and campaigns
How it works for the customer.
The page translates the usage flow into a public, clear narrative without the appearance of an internal manual.
01
Automation sends messages to customers who abandon carts to encourage purchase completion
The company quickly understands where WhatsApp fits into the journey.
02
Automatic confirmation of approved orders keeps the customer informed
The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.
03
Shipping and tracking updates are automatically sent to the customer
The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.
04
Segmentation uses tags to separate audiences and avoid generic communication
The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.
Next steps in the setup.
Segmentation avoids spam and increases communication relevance
Automation reduces manual effort and enhances customer experience
Keeping customers informed about order status builds trust
Cart recovery is essential to reduce sales losses
Evaluate the reactivation of the welcome automation for new customers and explore segmented campaigns to encourage repurchase and product evaluation.
Want to implement WPP Marketing on your company's WhatsApp?
WPP Marketing structures automations, campaigns, atendimento, recuperação, recompras, pós-venda, and integrations for the brand's actual operation.