automatically welcome new customers with message
Active automationWelcome automation for new Louder.ink customers
Louder.ink uses automation to welcome new customers and maintain segmented communication, avoiding spam.
Summary: Helps efficiently greet new customers, reduces manual work for the team, keeps customers informed, and creates a base for future segmented campaigns.
A feature connected to the client's real routine.
Louder.ink is an online store specializing in T-shirts and accessories with themes from the 80s, Post-Punk, Goth, Synth, Shoegaze, and Indie. Its target audience includes music and culture enthusiasts from the 80s, young people and adults interested in thematic and alternative fashion. Greet new customers with automated messages to create a good first impression and encourage initial engagement with the brand.
Upon identifying a new customer, the WPP Marketing system automatically sends a personalized welcome message, strengthening the bond from the first contact.
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Automatically greets new customers
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Reduces manual support work
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Keeps customers informed from the first contact
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Avoids generic communication and spam
The project transforms conversation into an operational process.
The case shows the objective, resource used, and experience created on WhatsApp, without relying on internal metrics.
Maintains a close relationship with new customers without overwhelming communication, avoiding generic messages perceived as spam. Implements a welcome automation via WPP Marketing, which sends automatic, personalized messages to new customers, creating relevant and timely communication.
WPP Marketing resources used.
This readout comes from the settings available in WPP Marketing and is publicly displayed, without real sales numbers, messages, or revenue.
Mass messages: there are signs of campaigns or messages configured for active communication.
How it works for the customer.
The page translates the usage flow into a public, clear narrative without the appearance of an internal manual.
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Automatic identification of new customers on the platform
The company quickly understands where WhatsApp fits into the journey.
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Automatic sending of welcome message via WPP Marketing
The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.
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Personalized and timely communication
The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.
04
Integration with e-commerce platform for updated data
The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.
Next steps in the setup.
Welcome automation is essential for initial engagement
Segmented communication avoids wear and tear with the customer
Integration with e-commerce facilitates processes and data
Planning expansion for segmentation increases campaign relevance
Activate and improve segmented campaigns for specific audiences, such as at-risk customers, inactive customers, and top customers, to increase relevance and campaign effectiveness.
Want to implement WPP Marketing on your company's WhatsApp?
WPP Marketing structures automations, campaigns, atendimento, recuperação, recompras, pós-venda, and integrations for the brand's actual operation.