welcomes new customers with an automatic message
Active automationIntegrated automation for a smooth, informative shopping experience
Ncskin Professional uses automations for welcome messages, confirmation and shipping updates, improving customer service and communication.
Summary: Reduction of the team's manual work, improved customer experience with clear and timely information, and efficient organization of transactional communications, contributing to greater satisfaction and loyalty.
A feature connected to the customer's real workflow.
Ncskin Professional offers professional skincare products for aesthetic treatments and wholesale sales, focusing on effective results for skin transformation. Its audience includes aesthetic professionals, brick-and-mortar cosmetics retailers, and consumers seeking skin treatments. Ensure fast and efficient communication with customers, from initial reception to order confirmation and follow-up, improving the shopping experience and reducing manual effort for the team.
Through the WPP Marketing platform, Ncskin Professional uses configured automations to send welcome messages to new customers, automatic confirmations of approved orders, and ongoing updates about the shipping and tracking of purchased products.
01
recepção automática de novos clientes
02
confirmação rápida de pedidos
03
constant updates on shipping and tracking
04
reduction of manual work
The project turns conversation into an operational process.
The case shows the objective, resource used, and experience created on WhatsApp, without relying on internal metrics.
Keep customers informed in real time about their orders and deliveries, while providing a welcoming initial service without overloading the team with repetitive manual tasks. Implementation of messaging automations via WPP Marketing that send automatic welcome messages, order confirmations and shipping updates, integrated with the store's Wix system.
WPP Marketing resources used.
This reading comes from the configuration available in WPP Marketing and is displayed publicly, without real sales numbers, messages, or revenue.
keeps the customer informed about shipping and tracking
Active automationautomatically confirms approved orders
Active automationHow it works for the customer.
The page translates the usage flow into a public-facing, clear narrative that doesn't read like internal documentation.
01
customer places an order on the Wix store
The company quickly understands where WhatsApp fits into the journey.
02
automação envia mensagem de boas-vindas ao novo cliente
This step keeps service, sales, campaign or support connected to the conversation history.
03
confirmação automática é enviada após aprovação do pedido
This step keeps service, sales, campaign or support connected to the conversation history.
04
customer receives shipping and tracking updates
This step keeps service, sales, campaign or support connected to the conversation history.
Next steps for setup.
automation makes communication easier without overburdening the team
integração com plataforma de e-commerce é essencial para eficiência
transactional messages increase customer trust
segmented communication could be the next step to avoid spam
Evaluate the possibility of adding segmentation for future campaigns to enable personalized communication for audiences such as new customers, inactive customers, and top customers, and also explore additional features like abandoned cart messages and repurchase programs.
Want to apply WPP Marketing to your company's WhatsApp?
WPP Marketing structures automations, campaigns, customer service, recovery, repurchase, post-sale and integrations for the brand's real-world operations.