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Customer casesReal stories with resources and modules used. Fashion and accessoriesCart, re-purchase, launches, and order notices. FootwearNumbering, exchange, cart, and seasonal campaigns. Bags and suitcasesConsultative support, offers, and sales recovery. Beauty and cosmeticsRestock, kits, coupons, and post-purchase relationship. PerfumerySpecial dates, re-purchase, and campaigns by preference. Health and supplementsRecurrent, re-purchase reminders, and segmented campaigns. Home and decorConsultative support, cart, and delivery status. FurnitureQuotes, pre-purchase questions, and order tracking. Household utilitiesPromotions, product questions, and recurrence. Electronics and ITPre-purchase, pending payment, and order notifications. Cell phones and accessoriesCompatibility, offers, and cart recovery. Pet shopRecurring repurchase, campaigns, and post-sale for pet products. Food and beveragesPromotions, recurring orders, and quick communication. Babies and maternityRestocking, lists, kits, and recurring communication. Sport and fitnessInterest-based offers, repurchase, and order tracking. Jewelry and semi-jewelryHigh-value service, coupons, and sales recovery. Optics and accessoriesConsultative service, orders, and re-purchase campaigns. Stationery and giftsCelebration dates, lists, and segmented campaigns. Auto parts and accessoriesQuotes, compatibility, payment, and order status. Tools and constructionQuotes, technical questions, and cart recovery. Digital productsAccess, onboarding, renewal, and post-purchase. Marketplaces and multi-brandsCategory campaigns, segmented base, and recurrence.
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Integrated automation for a smooth and informative shopping experience

Ncskin Professional uses automations for welcome, confirmation, and shipping updates, improving service and communication.

Beauty and cosmetics Message automation WPP Marketing Wix integration Professional skincare Efficient communication

Summary: Reduction of manual work for the team, improvement in customer experience with clear and timely information, and efficient organization of transactional communications, contributing to greater satisfaction and loyalty.

A feature connected to the client's real routine.

Ncskin Professional offers professional skincare products for aesthetic treatments and wholesale sales, focusing on effective results for skin transformation. Its audience includes aesthetic professionals, physical cosmetic stores, and consumers seeking skin treatments. Ensuring agile and efficient communication with customers, from initial reception to order confirmation and follow-up, improving the shopping experience and reducing manual effort of the team.

Through the WPP Marketing platform, Ncskin Professional uses automations configured to send welcome messages to new customers, automatic confirmations of approved orders, and continuous updates on the shipping and tracking of purchased products.

01 recepção automática de novos clientes
02 confirmação rápida de pedidos
03 Constant updates on shipping and tracking
04 Reduction of manual work

The project transforms conversation into an operational process.

The case shows the objective, resource used, and experience created on WhatsApp, without relying on internal metrics.

Keep customers informed in real-time about their orders and deliveries, as well as providing a welcoming initial service without overloading the team with repetitive manual tasks. Implementation of message automations via WPP Marketing that send automatic communications of welcome, order confirmation, and shipping updates, integrated with the online store's Wix system.

WPP Marketing resources used.

This readout comes from the settings available in WPP Marketing and is publicly displayed, without real sales numbers, messages, or revenue.

Welcome for new clients Atualizacao de envio Confirmacao de pedido
Welcome for new clients

automatically welcome new customers with message

Active automation
Atualizacao de envio

Keep the customer informed about shipping and tracking

Active automation
Confirmacao de pedido

Automatically confirm approved orders

Active automation

How it works for the customer.

The page translates the usage flow into a public, clear narrative without the appearance of an internal manual.

01
customer places order on Wix store The company quickly understands where WhatsApp fits into the journey.
02
automação envia mensagem de boas-vindas ao novo cliente The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.
03
confirmação automática é enviada após aprovação do pedido The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.
04
customer receives updates on shipping and tracking The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.

Next steps in the setup.

automation facilitates communication without overloading the team

integração com plataforma de e-commerce é essencial para eficiência

transactional messages increase customer confidence

segmented communication can be the next step to avoid spam

Evaluate the possibility of including segmentation for future campaigns, aiming at personalized communication for audiences such as new customers, inactive customers, and top customers, as well as exploring additional features like abandoned cart messages and repurchase programs.

Want to implement WPP Marketing on your company's WhatsApp?

WPP Marketing structures automations, campaigns, atendimento, recuperação, recompras, pós-venda, and integrations for the brand's actual operation.

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