automatically welcome new customers with message
Active automationAutomation and segmentation to strengthen the connection with readers
Books and content about self-love use automation and segmentation to engage and inform clients with personalized messages.
Summary: Helps recover engagement opportunities, reduces the team's manual work, keeps clients informed, and creates a communication cadence that strengthens the relationship and encourages repurchase.
A feature connected to the client's real routine.
Book focused on self-love and self-care for women, offering reflections and practical guidance for rebuilding self-esteem and personal balance, with sales and digital content via Wix platform. Keep clients informed, strengthen the relationship, and create personalized communication for different profiles within the target audience.
Use of automations for automatic sending of welcome messages, order confirmation, and shipping updates, as well as segmentation by tags to direct specific campaigns to audiences such as new, active, and at-risk clients.
01
Automatically greets new customers
02
Confirms orders quickly
03
Mantém clientes informadas sobre envio e rastreamento
04
Segments audience to avoid generic messages
The project transforms conversation into an operational process.
The case shows the objective, resource used, and experience created on WhatsApp, without relying on internal metrics.
Engage a female audience interested in personal development, maintaining relevant and personalized communication without overwhelming clients with generic messages. Implementation of WPP Marketing automations to welcome clients, confirm orders, and update shipments, combined with segmentation that allows targeted and personalized campaigns for different client profiles.
WPP Marketing resources used.
This readout comes from the settings available in WPP Marketing and is publicly displayed, without real sales numbers, messages, or revenue.
Keep the customer informed about shipping and tracking
Active automationAutomatically confirm approved orders
Active automationSegmentation: uses labels to separate audiences and campaigns
How it works for the customer.
The page translates the usage flow into a public, clear narrative without the appearance of an internal manual.
01
Automation of welcome messages for new clients
The company quickly understands where WhatsApp fits into the journey.
02
Confirmação automática de pedidos aprovados
The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.
03
Atualização automática sobre envio e rastreamento
The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.
04
Tag-based segmentation for targeted campaigns
The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.
Next steps in the setup.
Segmentação evita comunicação genérica e melhora engajamento
Automação reduz esforço manual e aumenta eficiência
Personalized communication strengthens the relationship with the audience
Keeping clients informed builds trust and loyalty
Expand the use of segmentation for specific loyalty and reactivation campaigns, as well as explore additional features for customer evaluation and support via automation.
Want to implement WPP Marketing on your company's WhatsApp?
WPP Marketing structures automations, campaigns, atendimento, recuperação, recompras, pós-venda, and integrations for the brand's actual operation.