automatically welcome new customers with message
Active automation · with mediumEfficient financial management with automation and intelligent segmentation
Megwari Store uses an integrated financial platform with welcome automation and segmentation for effective communication.
Summary: Reduction of manual work in initial communication with clients, improvement in customer experience by receiving personalized messages, and organization of campaigns by segments, increasing relationship efficiency.
A feature connected to the client's real routine.
Megwari Store is a company that uses a digital financial services platform to accept payments, create flexible billing models, and manage financial transactions, serving companies from various sectors. Welcoming new clients with automatic messages and maintaining segmented communication to avoid spam and generic messages.
Automation configured to send welcome messages to new clients, combined with label-based segmentation to separate audiences and specific campaigns.
01
recepciona novos clientes automaticamente
02
evita comunicação genérica e spam
03
organiza campanhas por segmentos
04
integrates financial management with marketing
The project transforms conversation into an operational process.
The case shows the objective, resource used, and experience created on WhatsApp, without relying on internal metrics.
Ensure effective and personalized communication for new clients and different segments, avoiding sending generic messages or spam, and integrating financial management with automated marketing strategies. Implementation of welcome automation for new clients and use of label-based segmentation to organize specific campaigns, in addition to integration with the payment platform for efficient financial management.
WPP Marketing resources used.
This readout comes from the settings available in WPP Marketing and is publicly displayed, without real sales numbers, messages, or revenue.
Segmentation: uses labels to separate audiences and campaigns
How it works for the customer.
The page translates the usage flow into a public, clear narrative without the appearance of an internal manual.
01
Automation sends a welcome message to new customers
The company quickly understands where WhatsApp fits into the journey.
02
segmentation uses labels to separate audiences
The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.
03
campaigns are targeted according to the client's profile
The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.
Next steps in the setup.
automation reduces manual work
Segmentation improves communication relevance
financial and marketing integration brings operational efficiency
Expand the use of automations to other stages of the relationship cycle, such as cart messages, repurchase, and support, as well as explore additional integrations to enrich financial and marketing management.
Want to implement WPP Marketing on your company's WhatsApp?
WPP Marketing structures automations, campaigns, atendimento, recuperação, recompras, pós-venda, and integrations for the brand's actual operation.