WPP Marketing
Plans
Clients
Customer casesReal stories with resources and modules used. Fashion and accessoriesCart, re-purchase, launches, and order notices. FootwearNumbering, exchange, cart, and seasonal campaigns. Bags and suitcasesConsultative support, offers, and sales recovery. Beauty and cosmeticsRestock, kits, coupons, and post-purchase relationship. PerfumerySpecial dates, re-purchase, and campaigns by preference. Health and supplementsRecurrent, re-purchase reminders, and segmented campaigns. Home and decorConsultative support, cart, and delivery status. FurnitureQuotes, pre-purchase questions, and order tracking. Household utilitiesPromotions, product questions, and recurrence. Electronics and ITPre-purchase, pending payment, and order notifications. Cell phones and accessoriesCompatibility, offers, and cart recovery. Pet shopRecurring repurchase, campaigns, and post-sale for pet products. Food and beveragesPromotions, recurring orders, and quick communication. Babies and maternityRestocking, lists, kits, and recurring communication. Sport and fitnessInterest-based offers, repurchase, and order tracking. Jewelry and semi-jewelryHigh-value service, coupons, and sales recovery. Optics and accessoriesConsultative service, orders, and re-purchase campaigns. Stationery and giftsCelebration dates, lists, and segmented campaigns. Auto parts and accessoriesQuotes, compatibility, payment, and order status. Tools and constructionQuotes, technical questions, and cart recovery. Digital productsAccess, onboarding, renewal, and post-purchase. Marketplaces and multi-brandsCategory campaigns, segmented base, and recurrence.
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Effective automations for greetings and order confirmations

Deep Collection uses automations to welcome clients and confirm orders, ensuring agile and organized communication.

Fashion and accessories Automação Mensagens automatizadas WPP Marketing E-commerce Wix

Summary: Reduce manual work in customer communications, increase efficiency in order confirmation, and improve customer experience from the first contact.

A feature connected to the client's real routine.

Women’s fashion online store offering top and bottom clothing, with national shipping and return policy, serving fashion-conscious consumers in Ecuador. Ensure quick and efficient communication with new customers and buyers, strengthening relationships and automatically confirming orders.

Automatic sending of welcome messages to new customers and immediate confirmation of approved orders, using integrations with Wix platform.

01 Automates welcome messages
02 Confirma pedidos automaticamente
03 Reduz trabalho manual
04 Improves communication with customers

The project transforms conversation into an operational process.

The case shows the objective, resource used, and experience created on WhatsApp, without relying on internal metrics.

Maintain efficient and personalized communication with customers in a women’s fashion e-commerce, ensuring quick order confirmation and warm reception of new customers. Implementation of WPP Marketing welcome and order confirmation automations, integrated with the store’s Wix system, to automate essential messages and enhance customer service.

WPP Marketing resources used.

This readout comes from the settings available in WPP Marketing and is publicly displayed, without real sales numbers, messages, or revenue.

Welcome for new clients Confirmacao de pedido
Welcome for new clients

automatically welcome new customers with message

Active automation · with medium
Confirmacao de pedido

Automatically confirm approved orders

Active automation · with medium

How it works for the customer.

The page translates the usage flow into a public, clear narrative without the appearance of an internal manual.

01
Customer registers or makes a purchase on the online store The company quickly understands where WhatsApp fits into the journey.
02
Wix system integrates with WPP Marketing The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.
03
Automation sends a welcome message to new clients The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.
04
Automation automatically confirms approved orders The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.
05
Customer receives quick and clear information without manual intervention The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.

Next steps in the setup.

Automation of essential messages improves the customer experience

Integration with e-commerce platform facilitates communication

Focusing on specific messages avoids spam and generic communication

Automation reduces operational workload of the support team

Evaluate activating other automations such as abandoned cart recovery and shipping updates to expand relationships and increase operational efficiency.

Want to implement WPP Marketing on your company's WhatsApp?

WPP Marketing structures automations, campaigns, atendimento, recuperação, recompras, pós-venda, and integrations for the brand's actual operation.

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