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Customer case studiesReal stories with features and modules used. Fashion & accessoriesCart, repurchase, launches and order notifications. FootwearNumbering, exchanges, cart and seasonal campaigns. Bags & handbagsConsultative support, offers and sales recovery. Beauty & cosmeticsRestocking, kits, coupons and post-purchase engagement. PerfumerySpecial dates, repurchase and preference-based campaigns. Health & supplementsRecurring campaigns, repurchase reminders and targeted campaigns. Home & DecorConsultative support, cart and delivery status. FurnitureQuotes, pre-purchase questions and order tracking. Household utilitiesPromotions, product questions and recurring orders. Electronics & ComputersPre-purchase, pending payment and order notifications. Cell phones & accessoriesCompatibility, offers and cart recovery. Pet shopRecurring repurchase, campaigns and post-sale for pet products. Food & BeveragePromotions, recurring orders and fast communication. Babies & MaternityRestocking, bundles, kits and recurring communication. Sports & FitnessOffers by interest, repurchase and order follow-up. Jewelry and semi-jewelryHigh-value support, coupons, and sales recovery. Eyewear & AccessoriesConsultative support, orders, and repurchase campaigns. Stationery & giftsHolidays, lists, and segmented campaigns. Auto parts & accessoriesQuotes, compatibility, payment and order status. Tools & buildingQuotes, technical questions and cart recovery. Digital productsAccess, onboarding, renewal and post-purchase. Marketplaces and multi-brand storesCampaigns by category, segmented base and recurrence.
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Effective automation for welcome messages and order confirmations

Deep Collection uses automations to welcome customers and confirm orders, ensuring fast and organized communication.

Fashion & accessories Automação Mensagens automatizadas WPP Marketing E-commerce Wix

Summary: Less manual work in customer communication, faster order confirmations and a better customer experience from the first contact.

A feature connected to the customer's real workflow.

Online women's fashion store offering tops and bottoms, with nationwide shipping and a returns policy, serving consumers interested in fashion in Ecuador. Ensure fast and efficient communication with new customers and buyers, strengthening relationships and automatically confirming orders.

Automatic sending of welcome messages to new customers and immediate confirmation of approved orders, using integrations with the Wix platform.

01 Automates welcome messages
02 Confirma pedidos automaticamente
03 Reduz trabalho manual
04 Improve communication with customers

The project turns conversation into an operational process.

The case shows the objective, resource used, and experience created on WhatsApp, without relying on internal metrics.

Maintain efficient, personalized communication with customers at a women's fashion e-commerce, ensuring quick order confirmations and warm welcomes for new customers. Implement WPP Marketing's welcome and order confirmation automations, integrated with the store's Wix system, to automate essential messages and improve support.

WPP Marketing resources used.

This reading comes from the configuration available in WPP Marketing and is displayed publicly, without real sales numbers, messages, or revenue.

Welcome for new customers Confirmacao de pedido
Welcome for new customers

welcomes new customers with an automatic message

Active automation · with media
Confirmacao de pedido

automatically confirms approved orders

Active automation · with media

How it works for the customer.

The page translates the usage flow into a public-facing, clear narrative that doesn't read like internal documentation.

01
Customer registers or makes a purchase on the online store The company quickly understands where WhatsApp fits into the journey.
02
Wix system integrates with WPP Marketing This step keeps service, sales, campaign or support connected to the conversation history.
03
Automation sends welcome message to new customers This step keeps service, sales, campaign or support connected to the conversation history.
04
Automation automatically confirms approved orders This step keeps service, sales, campaign or support connected to the conversation history.
05
Customer receives quick, clear information without manual intervention This step keeps service, sales, campaign or support connected to the conversation history.

Next steps for setup.

Essential message automation improves the customer experience

E-commerce platform integration simplifies communication

Focusing on specific messages prevents spam and generic communication

Automation reduces the operational workload of the support team

Evaluate activating other automations such as abandoned cart recovery and shipping updates to deepen relationships and increase operational efficiency.

Want to apply WPP Marketing to your company's WhatsApp?

WPP Marketing structures automations, campaigns, customer service, recovery, repurchase, post-sale and integrations for the brand's real-world operations.

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