automatically welcome new customers with message
Active automationSegmented and automated communication for real estate clients
Inmocredit uses automation and segmentation to optimize communication and service in real estate credits and sales.
Summary: Helps recover opportunities, reduces manual work for the team, keeps clients informed about their financial processes, and creates a communication cadence that strengthens the relationship and trust.
A feature connected to the client's real routine.
Inmocredit offers integrated financial solutions for mortgage credits, remodeling, and property sales, with fast processes and personalized consulting for the real estate market in Colombia. The program aims to improve client relationships through automated and segmented communication, keeping them informed and engaged throughout the financing and sales process.
Uses automations to send welcome messages to new clients, automatic confirmations of approved orders, and shipping updates, as well as segmenting audiences with tags for specific campaigns, avoiding generic communication or spam.
01
Personalized and segmented communication
02
Reducing manual work with automations
03
Constant updates to clients about their processes
04
Improvement in engagement and relationship
The project transforms conversation into an operational process.
The case shows the objective, resource used, and experience created on WhatsApp, without relying on internal metrics.
Ensure efficient and personalized communication for different client profiles in the real estate market, avoiding generic messages and maintaining engagement during complex financial processes. Implementation of automations integrated with the Wix site and using segmentation by tags to send specific messages according to the profile and stage of the client, optimizing service and user experience.
WPP Marketing resources used.
This readout comes from the settings available in WPP Marketing and is publicly displayed, without real sales numbers, messages, or revenue.
Keep the customer informed about shipping and tracking
Active automationAutomatically confirm approved orders
Active automationSegmentation: uses labels to separate audiences and campaigns
How it works for the customer.
The page translates the usage flow into a public, clear narrative without the appearance of an internal manual.
01
Automação de boas-vindas para novos clientes
The company quickly understands where WhatsApp fits into the journey.
02
Confirmação automática de pedidos aprovados
The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.
03
Shipping update and tracking
The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.
04
Tag segmentation for specific campaigns
The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.
05
Sending targeted messages according to the client profile
The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.
Next steps in the setup.
Segmentation avoids generic communication and increases relevance
Automação reduz esforço manual e melhora eficiência
Keeping clients informed strengthens trust and relationship
Wix platform integration facilitates process management
Expand the use of segmentation for promotional and educational campaigns, as well as integrating new automations that can support customer support and satisfaction assessment.
Want to implement WPP Marketing on your company's WhatsApp?
WPP Marketing structures automations, campaigns, atendimento, recuperação, recompras, pós-venda, and integrations for the brand's actual operation.