WPP Marketing
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Customer casesReal stories with resources and modules used. Fashion and accessoriesCart, re-purchase, launches, and order notices. FootwearNumbering, exchange, cart, and seasonal campaigns. Bags and suitcasesConsultative support, offers, and sales recovery. Beauty and cosmeticsRestock, kits, coupons, and post-purchase relationship. PerfumerySpecial dates, re-purchase, and campaigns by preference. Health and supplementsRecurrent, re-purchase reminders, and segmented campaigns. Home and decorConsultative support, cart, and delivery status. FurnitureQuotes, pre-purchase questions, and order tracking. Household utilitiesPromotions, product questions, and recurrence. Electronics and ITPre-purchase, pending payment, and order notifications. Cell phones and accessoriesCompatibility, offers, and cart recovery. Pet shopRecurring repurchase, campaigns, and post-sale for pet products. Food and beveragesPromotions, recurring orders, and quick communication. Babies and maternityRestocking, lists, kits, and recurring communication. Sport and fitnessInterest-based offers, repurchase, and order tracking. Jewelry and semi-jewelryHigh-value service, coupons, and sales recovery. Optics and accessoriesConsultative service, orders, and re-purchase campaigns. Stationery and giftsCelebration dates, lists, and segmented campaigns. Auto parts and accessoriesQuotes, compatibility, payment, and order status. Tools and constructionQuotes, technical questions, and cart recovery. Digital productsAccess, onboarding, renewal, and post-purchase. Marketplaces and multi-brandsCategory campaigns, segmented base, and recurrence.
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Integrated automation to improve customer service and communication

Angel M. Beber S.a. uses automations for greetings, order confirmation, and shipping updates, optimizing communication with customers.

Tools and construction Communication automation E-commerce Wix Automatic messages Order confirmation

Summary: Helps reduce manual work for the team, keeps customers informed throughout the purchase journey, and creates a smoother, more professional experience, strengthening the relationship with the target audience.

A feature connected to the client's real routine.

Angel M. Beber S.a. is an Argentine distributor of tools and equipment for the automotive industry, with an extensive network of salespeople and technical support, operating for over 60 years with a national presence, including a showroom and free shipments in Buenos Aires. Improve communication with customers by welcoming new buyers, confirming orders, and keeping them informed about shipping status, reducing manual work and increasing operational efficiency.

Configured messaging automation to send welcome messages to new customers, automatically confirm approved orders, and update customers about shipping and tracking of their purchases.

01 Automatic reception of new customers
02 Confirmação automática de pedidos
03 Atualização automática sobre envio e rastreamento
04 Redução do trabalho manual

The project transforms conversation into an operational process.

The case shows the objective, resource used, and experience created on WhatsApp, without relying on internal metrics.

Maintain efficient and personalized communication with customers in a high-volume sales business with multiple points of contact, avoiding generic messages and excessive manual work. Implementation of message automations to welcome new customers, confirm orders, and inform about shipping, integrated with the Wix system, ensuring agility and organization in communication.

WPP Marketing resources used.

This readout comes from the settings available in WPP Marketing and is publicly displayed, without real sales numbers, messages, or revenue.

Welcome for new clients Atualizacao de envio Confirmacao de pedido
Welcome for new clients

automatically welcome new customers with message

Active automation
Atualizacao de envio

Keep the customer informed about shipping and tracking

Active automation
Confirmacao de pedido

Automatically confirm approved orders

Active automation

How it works for the customer.

The page translates the usage flow into a public, clear narrative without the appearance of an internal manual.

01
Customer makes a purchase on the Wix platform The company quickly understands where WhatsApp fits into the journey.
02
Automation sends a welcome message to the new customer The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.
03
Approved order triggers an automatic confirmation The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.
04
Shipping update is sent with tracking information The stage maintains atendimento, vendas, campanha or suporte connected to conversation history.

Next steps in the setup.

Automation facilitates continuous communication without manual effort

Specific messages improve the customer experience

Integration with e-commerce platform is essential for efficiency

Segmentation can be the next step to avoid generic communication

Assess the implementation of segmentation for mass campaigns targeting specific audiences, such as inactive or at-risk customers, and explore additional re-purchase and support features to enhance engagement.

Want to implement WPP Marketing on your company's WhatsApp?

WPP Marketing structures automations, campaigns, atendimento, recuperação, recompras, pós-venda, and integrations for the brand's actual operation.

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